/* Одна светлая тема — как у приложения: тот же жемчужный фон со светом
   (--bgimg из shell.html, отражён), те же стеклянные карточки. */
:root{
  color-scheme:light;
  --bg:#F2F0EA; --card:#FBF9F2cc; --card-solid:#FBF9F2; --raise:#FDFCF8;
  --ink:#171512; --ink-2:#5B5852; --ink-3:#63615B;
  --line:rgba(23,21,18,.09); --line-2:rgba(23,21,18,.05); --hi:rgba(255,255,255,.55);
  --acc:#06BDBD; --mid:#06BDBD; --glow:var(--mid);
  --violet:#4D66F7; --link:#4A62EE; --quiet:#6E6C66;
  --sans:Montserrat,-apple-system,BlinkMacSystemFont,'Segoe UI',sans-serif;
  --serif:'Source Serif 4',Georgia,'Times New Roman',serif;
  --wrap:1180px;
  --bgimg:url("/site/assets/bg.jpg");
}
*{box-sizing:border-box}
body{margin:0;color:var(--ink);font:400 15px/1.55 var(--sans);-webkit-font-smoothing:antialiased;hyphens:none;position:relative;overflow-x:hidden;
  background:
    radial-gradient(900px 620px at 46% 60%, color-mix(in srgb, var(--mid) 7%, transparent), transparent 62%),
    linear-gradient(168deg, #F2F0EA, #DCD9D2);
  background-color:var(--bg)}
body::before{content:"";position:fixed;inset:0;z-index:-1;pointer-events:none;
  background:var(--bgimg) center/cover no-repeat;transform:scaleX(-1)}
a{color:var(--link);text-decoration:underline;text-underline-offset:2px}
.wrap{max-width:var(--wrap);margin:0 auto;padding-inline:24px}
@media (max-width:560px){.wrap{padding-inline:16px}}
:focus-visible{outline:2px solid var(--violet);outline-offset:2px;border-radius:6px}
.glass{background:var(--card);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border:1px solid var(--line);box-shadow:inset 0 1px 0 var(--hi)}
.lift{box-shadow:inset 0 1px 0 var(--hi),0 30px 60px -34px rgba(45,36,22,.35)}

/* пометка макета */
.mock{background:var(--ink);color:var(--bg);font:500 12.5px/1.45 var(--sans)}
.mock .wrap{display:flex;gap:6px 14px;flex-wrap:wrap;align-items:center;padding-block:8px}
.mock b{font-weight:700}

/* шапка */
.top{position:sticky;top:env(safe-area-inset-top,0px);z-index:20;background:color-mix(in srgb,var(--bg) 70%,transparent);backdrop-filter:blur(16px) saturate(140%);-webkit-backdrop-filter:blur(16px) saturate(140%);border-bottom:1px solid var(--line-2)}
.top .wrap{display:flex;align-items:center;gap:26px;height:64px}
.logo{display:flex;align-items:center;text-decoration:none;flex:0 0 auto}
.logo img{height:34px;width:auto;display:block;flex:0 0 auto}
.nav{display:flex;gap:22px}
.nav a{color:var(--ink-2);text-decoration:none;font:500 13.5px/1 var(--sans);white-space:nowrap}
.nav a:hover{color:var(--ink)}
.right{margin-left:auto;display:flex;align-items:center;gap:10px}
.mkt{display:flex;border:1px solid var(--line);border-radius:9px;padding:2px;gap:2px}
.mkt a{font:600 11px/1 var(--sans);letter-spacing:.04em;color:var(--ink-2);text-decoration:none;padding:6px 8px;border-radius:7px}
.mkt a[aria-disabled]{opacity:.45;cursor:default}
.mkt a[aria-current]{background:var(--card-solid);color:var(--ink);box-shadow:0 0 0 1px var(--line)}
@media (max-width:1100px){.nav{display:none}}
@media (max-width:560px){.mkt{display:none}.top .btn-ghost{display:none}}

/* кнопки */
.btn{display:inline-flex;align-items:center;gap:8px;font:600 13.5px/1.25 var(--sans);padding:10px 18px;border-radius:9px;border:1px solid transparent;text-decoration:none;cursor:pointer;white-space:nowrap;transition:filter .2s,transform .2s}
.btn-ink{background:var(--ink);color:var(--bg)}
.btn-ink:hover{filter:brightness(1.3);transform:translateY(-1px)}
.btn-ghost{background:color-mix(in srgb,var(--card-solid) 60%,transparent);color:var(--ink);border-color:var(--line)}
.btn-ghost:hover{background:var(--card-solid)}
.btn-sm{font-size:12.5px;padding:7px 13px}
.btn .arr{width:14px;height:14px;transition:transform .2s}
.btn:hover .arr{transform:translateX(3px)}

/* типографика разделов */
section{padding-block:96px}
.eyebrow{font:600 11px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);display:flex;align-items:center;gap:10px}
.eyebrow .bar{width:22px;height:3px;background:var(--acc)}
h1,h2{font-family:var(--serif);font-weight:400;letter-spacing:-.015em;text-wrap:balance;margin:0}
h2{font-size:44px;line-height:1.08;max-width:18ch}
h3{font:600 15px/1.35 var(--sans);margin:0}
.lead{font-size:16px;line-height:1.6;color:var(--ink-2);max-width:56ch;margin:0}
.head{display:grid;gap:16px;margin-bottom:48px}
.head.split{grid-template-columns:minmax(0,1fr) minmax(0,.8fr);align-items:end;gap:16px 48px}
.mark{background:linear-gradient(transparent 64%, color-mix(in srgb,var(--acc) 38%,transparent) 64%, color-mix(in srgb,var(--acc) 38%,transparent) 92%, transparent 92%)}
@media (max-width:860px){h2{font-size:34px}.head.split{grid-template-columns:minmax(0,1fr)}}
@media (max-width:560px){section{padding-block:64px}h2{font-size:28px}}

/* ——— ГЕРОЙ: голоса рынка → птица → контент ——— */
.hero{padding-block:72px 40px;position:relative}
.hero-top{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);gap:24px 64px;align-items:end}
.hero h1{font-size:72px;line-height:1;letter-spacing:-.025em}
.hero h1 .l2{display:block}
.hero .lead{font-size:17px}
.cta{display:flex;gap:10px;flex-wrap:wrap;margin-top:26px}
.micro{font-size:12.5px;color:var(--ink-3);margin-top:12px}
@media (max-width:1000px){.hero-top{grid-template-columns:minmax(0,1fr)}.hero h1{font-size:56px}}
@media (max-width:560px){.hero h1{font-size:40px}.hero{padding-top:44px}}

.stage{position:relative;margin-top:56px;height:430px;display:grid;grid-template-columns:minmax(0,1fr) 230px minmax(0,1fr);align-items:center}
.stage canvas{position:absolute;inset:0;width:100%;height:100%;display:block}
.cloud,.feed{position:relative;height:100%}
.vc{position:absolute;left:0;top:var(--y);max-width:300px;padding:9px 14px;border-radius:14px;font:italic 400 15px/1.35 var(--serif);color:var(--ink);white-space:nowrap;
  animation:drift 13s linear infinite;animation-delay:var(--d)}
.vc::before{content:"«"}.vc::after{content:"»"}
@keyframes drift{
  0%{transform:translateX(-20px) scale(.96);opacity:0}
  12%{opacity:1}
  70%{opacity:1}
  100%{transform:translateX(170px) scale(.82);opacity:0}}
.orb{position:relative;width:200px;height:200px;border-radius:50%;justify-self:center;display:grid;place-items:center;z-index:2}
.orb svg{width:104px;height:auto;position:relative;z-index:1;transform:translate(4px,2px)}
.orb img.bird{width:84%;height:auto;position:relative;z-index:1;filter:drop-shadow(0 16px 22px rgba(6,120,120,.22));animation:hover 6s ease-in-out infinite}
@keyframes hover{0%,100%{transform:translateY(0) rotate(0)}50%{transform:translateY(-6px) rotate(-1.5deg)}}
.orb .ring{position:absolute;inset:-14px;border-radius:50%;border:1px solid color-mix(in srgb,var(--acc) 40%,transparent);animation:ring 4.8s ease-out infinite;z-index:0}
.orb .ring:nth-child(2){animation-delay:-1.6s}.orb .ring:nth-child(3){animation-delay:-3.2s}
@keyframes ring{0%{transform:scale(.92);opacity:.9}100%{transform:scale(1.55);opacity:0}}
.orb.nacre{border-radius:50%}
.card-out{position:absolute;left:24px;top:var(--y);width:290px;border-radius:14px;padding:10px 12px;display:grid;grid-template-columns:64px minmax(0,1fr);gap:12px;align-items:center;
  animation:emerge 16s cubic-bezier(.2,.7,.2,1) infinite;animation-delay:var(--d)}
@keyframes emerge{
  0%{transform:translateX(-90px) scale(.8);opacity:0}
  10%{transform:translateX(0) scale(1);opacity:1}
  78%{transform:translateX(26px) scale(1);opacity:1}
  90%,100%{transform:translateX(60px) scale(.96);opacity:0}}
.thumb{aspect-ratio:4/5;border-radius:8px;background:var(--ink);color:var(--bg);padding:7px;display:flex;flex-direction:column;justify-content:space-between;overflow:hidden;max-width:100%}
.thumb b{font:500 10px/1.2 var(--serif);letter-spacing:-.01em}
.thumb i{display:block;width:22px;height:3px;background:var(--acc)}
.thumb.post{background:var(--card-solid);border:1px solid var(--line);color:var(--ink)}
.thumb.post span{display:block;height:3px;background:var(--line);margin-top:4px;border-radius:2px}
.thumb.art{background:color-mix(in srgb,var(--acc) 16%,var(--card-solid));color:var(--ink)}
.co-t{font:500 15px/1.25 var(--serif);margin:0 0 6px}
.co-m{display:flex;gap:6px;flex-wrap:wrap}
.tag{font:600 10px/1 var(--sans);letter-spacing:.03em;padding:5px 8px;border-radius:999px;background:color-mix(in srgb,var(--ink) 6%,transparent);color:var(--ink-2);white-space:nowrap}
.tag.go{background:color-mix(in srgb,var(--acc) 18%,var(--card-solid));color:var(--ink)}
.caps{display:grid;grid-template-columns:minmax(0,1fr) 230px minmax(0,1fr);margin-top:8px;font:600 11px/1.3 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.caps span:nth-child(2){text-align:center}.caps span:nth-child(3){text-align:right}
@media (max-width:900px){
  .stage{height:auto;grid-template-columns:minmax(0,1fr);gap:28px;margin-top:40px}
  .stage canvas{display:none}
  .cloud,.feed{height:auto;display:flex;flex-wrap:wrap;gap:8px}
  .vc,.card-out{position:static;animation:none;opacity:1;white-space:normal}
  .cloud .vc:nth-child(n+4){display:none}
  .feed{flex-direction:column}
  .card-out{width:100%;max-width:420px}
  .orb{width:150px;height:150px}.orb svg{width:78px}
  .caps{display:none}}

/* ——— бегущая строка ——— */
.ticker{overflow:hidden;border-block:1px solid var(--line);padding-block:13px;margin-top:40px;-webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.ticker-in{display:flex;gap:24px;width:max-content;animation:tick 34s linear infinite;font:400 19px/1 var(--serif);white-space:nowrap;align-items:center}
.ticker-in i{width:6px;height:6px;background:var(--acc);border-radius:50%;flex:0 0 auto}
.ticker-in em{font-style:italic;color:var(--ink-2)}
@keyframes tick{to{transform:translateX(-50%)}}

/* ——— ВНУТРИ: интерфейс сервиса ——— */
.inside{perspective:1800px;margin-top:8px}
.browser{border-radius:18px;overflow:hidden;box-shadow:0 60px 90px -50px rgba(45,36,22,.55),0 0 0 1px var(--line);transform-origin:50% 0;background:color-mix(in srgb,var(--card-solid) 70%,transparent);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px)}
.bw-bar{display:flex;align-items:center;gap:7px;padding:11px 14px;border-bottom:1px solid var(--line);background:color-mix(in srgb,var(--card-solid) 85%,transparent)}
.bw-bar i{width:10px;height:10px;border-radius:50%;background:var(--line)}
.bw-bar span{margin-left:14px;font:500 11.5px/1 var(--sans);color:var(--ink-3);padding:6px 14px;border-radius:7px;background:color-mix(in srgb,var(--ink) 5%,transparent)}
.bw-body{display:grid;grid-template-columns:210px minmax(0,1fr);min-height:440px}
.bw-side{border-right:1px solid var(--line);padding:18px 14px;display:grid;gap:4px;align-content:start;background:color-mix(in srgb,var(--card-solid) 55%,transparent)}
.bw-side img{height:24px;width:auto;margin:0 0 16px 6px}
.bw-side span{display:flex;align-items:center;gap:9px;font:500 12.5px/1 var(--sans);color:var(--ink-2);padding:9px 10px;border-radius:9px}
.bw-side span::before{content:"";width:7px;height:7px;border-radius:2px;background:var(--line)}
.bw-side span.on{background:var(--card-solid);color:var(--ink);box-shadow:0 0 0 1px var(--line)}
.bw-side span.on::before{background:var(--acc)}
.bw-main{padding:20px;display:grid;gap:16px;align-content:start}
.bw-cover{border-radius:16px;padding:18px 20px;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;align-items:end}
.bw-cover small{font:600 10px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.bw-cover b{display:block;font:400 26px/1.1 var(--serif);margin-top:8px}
.bw-cover dl{display:flex;gap:22px;margin:0}
.bw-cover dt{font:500 10.5px/1 var(--sans);color:var(--ink-3)}
.bw-cover dd{margin:5px 0 0;font:600 15px/1 var(--sans)}
.bw-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px}
.bw-card{border-radius:14px;padding:14px;display:grid;gap:10px;align-content:start;background:var(--card-solid);border:1px solid var(--line)}
.bw-card h4{margin:0;font:600 12.5px/1.3 var(--sans)}
.bw-card q{font:italic 400 13.5px/1.4 var(--serif);quotes:"«" "»";display:block;padding-left:10px;border-left:2px solid var(--acc)}
.bw-row{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:8px;font:500 11.5px/1.3 var(--sans);padding-block:6px;border-top:1px solid var(--line-2)}
.bw-row b{font-weight:600}
@media (max-width:900px){.bw-body{grid-template-columns:minmax(0,1fr)}.bw-side{display:none}.bw-grid{grid-template-columns:minmax(0,1fr)}}


/* ——— продуктовые сцены с курсором (РАСКАДРОВКА-UI.md) ——— */
.demo{position:relative;overflow-x:clip}
.cursor{position:absolute;left:0;top:0;width:30px;height:30px;z-index:30;pointer-events:none;opacity:0;transition:opacity .45s;will-change:transform;filter:drop-shadow(0 5px 7px rgba(23,21,18,.3))}
.cursor.on{opacity:1}
.cursor svg{width:30px;height:30px;display:block;transform-origin:3px 3px;transition:transform .14s cubic-bezier(.3,.7,.3,1)}
.cursor.press svg{transform:scale(.82)}
.ripple{position:absolute;width:14px;height:14px;margin:-7px 0 0 -7px;border-radius:50%;border:2px solid var(--acc);pointer-events:none;z-index:29;animation:rip .65s ease-out forwards}
@keyframes rip{from{transform:scale(.4);opacity:1}to{transform:scale(3.2);opacity:0}}
.stage3d{perspective:1900px;perspective-origin:50% 25%}
.app{--rx:8deg;--ry:-12deg;--s:.96;transform:rotateX(var(--rx)) rotateY(var(--ry)) scale(var(--s));transform-origin:50% 45%;transition:transform 1.6s cubic-bezier(.45,.05,.2,1);border-radius:18px;overflow:hidden;background:color-mix(in srgb,var(--card-solid) 80%,transparent);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);box-shadow:inset 0 1px 0 rgba(255,255,255,.85),0 60px 90px -55px rgba(45,36,22,.55),0 0 0 1px var(--line)}
.d-main{padding:22px 24px;display:grid;gap:14px;align-content:start;position:relative;min-height:480px}
.d-head{display:flex;justify-content:space-between;align-items:flex-start;gap:12px;flex-wrap:wrap}
.d-head small{font:600 10px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.d-head b{display:block;font:400 23px/1.15 var(--serif);margin-top:6px}
.d-brief{display:flex;gap:10px;align-items:center;flex-wrap:wrap}
.d-field{flex:1 1 240px;display:flex;align-items:center;gap:10px;padding:10px 12px;border-radius:10px;border:1px solid var(--line);background:var(--card-solid);font:500 13px/1.2 var(--sans);min-height:40px;transition:border-color .25s,box-shadow .25s}
.d-field .lbl{color:var(--ink-3);font-size:11px;white-space:nowrap}
.d-field.hov{border-color:color-mix(in srgb,var(--ink) 25%,transparent)}
.d-field.focus{border-color:var(--acc);box-shadow:0 0 0 3px color-mix(in srgb,var(--acc) 20%,transparent)}
.d-field .val{white-space:nowrap}
.d-field .caret{display:inline-block;width:1.5px;height:15px;background:var(--ink);margin-left:1px;opacity:0;vertical-align:-2px}
.d-field.focus .caret{opacity:1;animation:blink 1s steps(1) infinite}
.d-btn{font:600 13px/1.2 var(--sans);padding:10px 16px;border-radius:10px;border:1px solid transparent;background:var(--ink);color:var(--bg);display:inline-flex;align-items:center;gap:8px;white-space:nowrap;transition:transform .2s,box-shadow .25s,background .3s,color .3s,filter .2s}
.d-btn.hov,.btn.hov{transform:translateY(-1px);box-shadow:0 10px 20px -12px rgba(23,21,18,.65);filter:brightness(1.2)}
.d-btn.pressed,.btn.pressed{transform:translateY(1px) scale(.97)}
.d-btn.busy::before,.btn.busy::before{content:"";width:12px;height:12px;border-radius:50%;border:2px solid color-mix(in srgb,currentColor 30%,transparent);border-top-color:currentColor;animation:spin .8s linear infinite}
.d-btn.done,.btn.done{background:color-mix(in srgb,var(--acc) 22%,var(--card-solid));color:var(--ink);filter:none;box-shadow:none}
.d-btn.off{background:color-mix(in srgb,var(--ink) 9%,transparent);color:var(--ink-3)}
@keyframes spin{to{transform:rotate(360deg)}}
.d-prog{display:flex;align-items:center;gap:12px;opacity:0;transition:opacity .35s;min-height:14px}
.d-prog.on{opacity:1}
.d-prog .bar{flex:1;height:4px;border-radius:2px;background:var(--line-2);overflow:hidden}
.d-prog .bar i{display:block;height:100%;width:var(--p,0%);background:var(--acc)}
.d-note{font:500 11px/1.2 var(--sans);color:var(--ink-3);white-space:nowrap}
.d-list{display:grid;gap:5px}
.d-row{display:grid;grid-template-columns:18px minmax(0,1.15fr) minmax(0,1.3fr) 26px 100px;gap:12px;align-items:center;padding:8px 10px;border-radius:10px;border:1px solid transparent;font:500 12.5px/1.2 var(--sans);transition:background .25s,border-color .25s,transform .3s,box-shadow .3s}
.d-row.hov{background:color-mix(in srgb,var(--card-solid) 85%,transparent);border-color:var(--line)}
.d-row.sel{background:var(--card-solid);border-color:color-mix(in srgb,var(--acc) 50%,transparent);box-shadow:0 12px 24px -18px rgba(6,120,120,.6);transform:translateY(-1px)}
.d-chk{width:16px;height:16px;border-radius:5px;border:1.5px solid var(--ink-3);display:grid;place-items:center;transition:background .2s,border-color .2s}
.d-row.sel .d-chk{background:var(--acc);border-color:var(--acc)}
.d-row.sel .d-chk::after{content:"";width:4px;height:8px;border:solid var(--ink);border-width:0 2px 2px 0;transform:rotate(45deg) translate(-.5px,-1px)}
.d-tr{height:10px;background:var(--line-2);position:relative;overflow:hidden}
.d-tr i{position:absolute;inset:0 auto 0 0;width:0;background:var(--acc);transition:width 1.1s cubic-bezier(.2,.7,.2,1);transition-delay:calc(var(--i) * .12s)}
.d-row.mb .d-tr i{background:var(--violet)}.d-row.no .d-tr i{background:var(--quiet)}
.d-row .sc{font-weight:600;font-variant-numeric:tabular-nums;text-align:right;opacity:0;transition:opacity .4s;transition-delay:calc(var(--i) * .12s + .5s)}
.d-row .chip{opacity:0;transform:translateY(4px);transition:opacity .4s,transform .4s;transition-delay:calc(var(--i) * .12s + .6s);justify-self:start}
.d-list.shown .d-tr i{width:var(--w)}
.d-list.shown .sc,.d-list.shown .chip{opacity:1;transform:none}
.d-list:not(.shown) .d-row .nm{color:var(--ink-3)}
.d-foot{display:flex;align-items:center;justify-content:space-between;gap:12px;flex-wrap:wrap;margin-top:2px}
.d-run{display:flex;gap:6px;flex-wrap:wrap}
.d-run span{font:600 11px/1 var(--sans);padding:6px 9px;border-radius:999px;background:color-mix(in srgb,var(--ink) 6%,transparent);color:var(--ink-3);display:inline-flex;gap:6px;align-items:center;transition:background .35s,color .35s}
.d-run span::before{content:"";width:6px;height:6px;border-radius:50%;background:color-mix(in srgb,var(--ink) 18%,transparent);transition:background .35s}
.d-run span.ok{background:color-mix(in srgb,var(--acc) 16%,var(--card-solid));color:var(--ink)}
.d-run span.ok::before{background:var(--acc)}
.d-result{position:absolute;left:24px;right:24px;bottom:22px;border-radius:14px;padding:16px 18px;display:flex;align-items:center;justify-content:space-between;gap:14px;flex-wrap:wrap;background:var(--card-solid);border:1px solid var(--line);box-shadow:0 34px 60px -34px rgba(45,36,22,.55);transform:translateY(26px) scale(.95);opacity:0;transition:transform .8s cubic-bezier(.2,.75,.2,1),opacity .5s;transform-origin:85% 100%;pointer-events:none}
.d-result.on{transform:none;opacity:1}
.d-foot,.d-row{transition:opacity .5s,background .25s,border-color .25s,transform .3s,box-shadow .3s}
.res .d-foot,.res .d-row:nth-child(n+3){opacity:.18}
.d-result b{display:block;font:400 19px/1.2 var(--serif)}
.d-result .chips{display:flex;gap:6px;flex-wrap:wrap;margin-top:6px}
@media (max-width:900px){.app{--rx:0deg!important;--ry:0deg!important;--s:1!important}}
@media (max-width:640px){.d-row{grid-template-columns:18px minmax(0,1fr) 26px}.d-row .d-tr,.d-row .chip{display:none}.d-main{padding:16px;min-height:520px}}

/* перетаскивание в плане */
.tray{display:flex;align-items:center;gap:14px;flex-wrap:wrap}
.tray-l{font:600 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.dcard{display:flex;align-items:center;gap:10px;padding:8px 12px 8px 8px;border-radius:12px;background:var(--card-solid);border:1px solid var(--line);box-shadow:0 8px 18px -14px rgba(23,21,18,.5);position:relative;z-index:5;transition:box-shadow .25s,opacity .35s;will-change:transform}
.dcard img{width:34px;height:42px;object-fit:cover;border-radius:6px;display:block}
.dcard b{display:block;font:500 13px/1.2 var(--serif);max-width:24ch}
.dcard small{font:500 10.5px/1 var(--sans);color:var(--ink-3)}
.dcard.hov{box-shadow:0 12px 22px -14px rgba(23,21,18,.6)}
.dcard.drag{box-shadow:0 26px 40px -18px rgba(23,21,18,.55)}
.dcard.gone{opacity:0}
.cal div.target{outline:2px dashed var(--acc);outline-offset:2px;background:color-mix(in srgb,var(--acc) 14%,transparent)}
.cal div.landed{animation:land .6s cubic-bezier(.2,.8,.2,1)}
@keyframes land{0%{transform:scale(.85)}60%{transform:scale(1.1)}100%{transform:scale(1.04)}}
.feat .prog{display:none}
.chip.pulse{animation:cpulse 1.2s ease-out}
@keyframes cpulse{0%{box-shadow:0 0 0 0 color-mix(in srgb,var(--acc) 45%,transparent)}100%{box-shadow:0 0 0 10px transparent}}


/* ——— кабинет как настоящий: шапка, плитки разделов, карусель ниш, разбор ——— */
.app2{--rx:4deg;--ry:-4deg}
.a-top{display:flex;align-items:center;gap:18px;padding:12px 18px;border-bottom:1px solid var(--line-2)}
.a-top img{height:26px;width:auto;flex:0 0 auto}
.a-hi b{display:block;font:600 13px/1.2 var(--sans)}.a-hi small{font:500 11px/1 var(--sans);color:var(--ink-3)}
.a-tools{margin-left:auto;display:flex;align-items:center;gap:8px}
.a-ic{width:30px;height:30px;border-radius:9px;border:1px solid var(--line);display:grid;place-items:center;background:var(--card-solid)}
.a-ic svg{width:14px;height:14px}
.a-create{font:600 12px/1 var(--sans);padding:9px 14px;border-radius:9px;background:var(--ink);color:var(--bg)}
.a-av{width:30px;height:30px;border-radius:50%;background:var(--ink);color:var(--bg);display:grid;place-items:center;font:600 12px/1 var(--sans)}
.a-body{display:grid;grid-template-columns:200px minmax(0,1fr);min-height:520px}
.a-side{padding:14px 12px;display:grid;gap:7px;align-content:start;border-right:1px solid var(--line-2);background:color-mix(in srgb,var(--card-solid) 60%,transparent)}
.a-proj{display:flex;gap:9px;align-items:center;padding:10px;border-radius:12px;border:1px solid var(--line);background:var(--card-solid);margin-bottom:4px}
.a-pi{width:26px;height:26px;border-radius:7px;background:var(--ink);color:var(--bg);display:grid;place-items:center;font:600 11px/1 var(--sans)}
.a-proj b{display:block;font:600 12px/1.2 var(--sans)}.a-proj small{font:600 10px/1 var(--sans);color:var(--ink-3)}
.a-tile{display:flex;align-items:center;gap:9px;padding:9px 10px;border-radius:12px;border:1px solid var(--line);background:var(--card-solid);font:500 12.5px/1 var(--sans);transition:background .35s,color .35s,transform .2s,box-shadow .25s}
.a-tile .ti{width:24px;height:24px;border-radius:7px;display:grid;place-items:center;background:color-mix(in srgb,var(--ink) 6%,transparent)}
.a-tile .ti svg{width:13px;height:13px}
.a-tile.on{background:var(--ink);color:var(--bg);border-color:var(--ink);padding:13px 10px;font-size:13.5px}
.a-tile.on .ti{background:color-mix(in srgb,var(--bg) 14%,transparent)}
.a-tile.hov{transform:translateX(2px);box-shadow:0 8px 16px -12px rgba(23,21,18,.5)}
.a-sub{display:grid;gap:3px;margin-top:6px;font:500 12px/1.3 var(--sans);color:var(--ink-2)}
.a-sub > span{padding:7px 10px;border-radius:10px;display:flex;gap:8px;align-items:center}
.a-sub > span::before{content:"";width:5px;height:5px;border-radius:50%;background:var(--line)}
.a-sub > span.on{background:var(--ink);color:var(--bg)}.a-sub > span.on::before{background:var(--acc)}
.a-work span{display:block;padding:5px 10px 5px 24px;font-size:11.5px;color:var(--ink-2);animation:rowIn .5s both}
.a-main{position:relative;padding:16px 20px 18px;overflow:hidden}
.a-scr{display:none}.a-scr.on{display:block;animation:scrIn .55s cubic-bezier(.2,.7,.2,1)}
.a-h{display:flex;justify-content:space-between;align-items:flex-start;gap:10px;margin-bottom:6px}
.a-h .eyb{display:block;margin-top:8px;font:600 10px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.a-h h4{margin:6px 0 0;font:400 23px/1.1 var(--serif)}
.a-cnt{font:500 11.5px/1.3 var(--sans);color:var(--ink-2);white-space:nowrap}.a-cnt b{font-weight:600;color:var(--ink)}
.cf{display:grid;grid-template-columns:30px minmax(0,1fr) 30px;align-items:center;gap:8px;height:168px}
.cf-arr{width:30px;height:30px;border-radius:50%;border:1px solid var(--line);background:var(--card-solid);display:grid;place-items:center;font:600 13px/1 var(--sans);transition:transform .2s,box-shadow .25s}
.cf-arr.hov{transform:scale(1.08);box-shadow:0 8px 16px -10px rgba(23,21,18,.5)}
.cf-arr.pressed{transform:scale(.94)}
.cf-stage{position:relative;height:100%;perspective:900px}
.cf-card{position:absolute;left:50%;top:12px;width:214px;height:136px;margin-left:-107px;border-radius:14px;padding:12px 14px;display:grid;align-content:space-between;background:color-mix(in srgb,var(--card-solid) 92%,transparent);border:1px solid var(--line);box-shadow:0 18px 30px -22px rgba(23,21,18,.5);transition:transform .7s cubic-bezier(.3,.7,.2,1),opacity .6s,filter .6s;backface-visibility:hidden}
.cf-v{display:flex;align-items:center;gap:6px;font:600 9.5px/1 var(--sans);letter-spacing:.08em;color:var(--ink-2)}
.cf-v .d{width:6px;height:6px;border-radius:50%}
.d.go{background:var(--acc)}.d.mb{background:var(--violet)}.d.no{background:var(--quiet)}
.cf-card b{font:600 14px/1.25 var(--sans)}
.cf-f{display:flex;justify-content:space-between;align-items:baseline;font:500 10.5px/1 var(--sans);color:var(--ink-3)}
.cf-f .sc{font:600 13px/1 var(--sans);color:var(--ink);font-variant-numeric:tabular-nums}
.cf-card.took{border-color:color-mix(in srgb,var(--acc) 55%,transparent)}
.nz{margin-top:10px;border-radius:16px;border:1px solid var(--line);background:var(--card-solid);padding:14px 16px;display:grid;gap:10px}
.nz-h{display:flex;align-items:center;gap:10px;flex-wrap:wrap}
.nz-h small{font:600 10px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.nz-h b{font:600 15px/1.2 var(--sans)}
.nz-b{display:grid;grid-template-columns:132px minmax(0,1fr);gap:28px;align-items:center}
.polar{width:132px;height:132px}
.polar circle{fill:none;stroke:var(--line);stroke-width:1}
.polar .wg{fill:var(--acc);transform-origin:60px 60px;transform:scale(var(--k,0));transition:transform .8s cubic-bezier(.2,.75,.2,1)}
.polar .w0{fill:color-mix(in srgb,var(--acc) 85%,var(--card-solid))}.polar .w1{fill:var(--acc)}.polar .w2{fill:color-mix(in srgb,var(--acc) 55%,var(--card-solid))}.polar .w3{fill:color-mix(in srgb,var(--acc) 70%,var(--card-solid))}
.axes{display:grid;gap:7px}
.ax{display:grid;grid-template-columns:minmax(0,140px) minmax(0,1fr) 16px;gap:12px;align-items:center}
.ax b{display:block;font:600 12px/1.2 var(--sans)}.ax small{font:500 10.5px/1.25 var(--sans);color:var(--ink-3)}
.ax-tr{height:12px;background:var(--line-2);position:relative}
.ax-tr i{position:absolute;inset:0 auto 0 0;width:var(--w,0%);background:var(--acc);transition:width .8s cubic-bezier(.2,.75,.2,1)}
.ax-v{font:600 13px/1 var(--sans);font-variant-numeric:tabular-nums;text-align:right}
.nz-f{display:flex;justify-content:space-between;align-items:center;gap:10px;border-top:1px solid var(--line-2);padding-top:10px;font:600 11px/1 var(--sans);letter-spacing:.06em;color:var(--ink-3)}
.nz-f b{font:600 18px/1 var(--sans);color:var(--ink);letter-spacing:0;margin:0 4px}
.nz-f .d-btn{letter-spacing:0;padding:8px 14px;font-size:12.5px}
.flow.mini{margin-top:16px}.flow.mini .node{min-height:0;padding:10px}.flow.mini .node b{font-size:14px}
@media (max-width:900px){.a-body{grid-template-columns:minmax(0,1fr)}.a-side{display:none}.a-top .a-hi{display:none}}
@media (max-width:640px){.nz-b{grid-template-columns:minmax(0,1fr)}.polar{display:none}.ax{grid-template-columns:minmax(0,1fr) 16px}.ax-tr{display:none}.cf-card{width:150px;margin-left:-75px}}

/* ——— ИССЛЕДОВАНИЕ: что вы узнаете ——— */
.bento{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:18px}
.tile{border-radius:22px;padding:26px;display:grid;gap:18px;align-content:space-between;position:relative;overflow:hidden;transition:transform .35s cubic-bezier(.2,.7,.2,1)}
.tile:hover{transform:translateY(-3px)}
.tile h3{font:400 23px/1.2 var(--serif);max-width:22ch}
.tile p{margin:0;font-size:13.5px;color:var(--ink-2);max-width:46ch}
.t7{grid-column:span 7}.t12{grid-column:span 12;display:grid}.t5{grid-column:span 5}.t4{grid-column:span 4}.t8{grid-column:span 8}
@media (max-width:900px){.t7,.t5,.t4,.t8{grid-column:span 12}.t12{grid-template-columns:minmax(0,1fr)!important}}
.typer{min-height:3.2em;font:italic 400 23px/1.35 var(--serif);color:var(--ink)}
.typer::before{content:"«"}
.typer .caret{display:inline-block;width:2px;height:1em;background:var(--acc);vertical-align:-.12em;margin-left:2px;animation:blink 1s steps(1) infinite}
@keyframes blink{50%{opacity:0}}
.prices{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:10px;align-items:end;height:130px;padding-top:8px}
.prices div{background:var(--quiet);opacity:.75;height:var(--h);transform-origin:bottom;animation:grow 1.2s cubic-bezier(.2,.7,.2,1) both;animation-delay:var(--dl)}
.prices .gap{background:transparent;opacity:1;border:1.5px dashed var(--acc);display:grid;place-items:center;font:600 10px/1.2 var(--sans);color:var(--ink);text-align:center;padding:4px}
@keyframes grow{from{transform:scaleY(.15)}to{transform:scaleY(1)}}
.nbars{display:grid;gap:12px}
.nb{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:6px 10px;align-items:center;font:500 12.5px/1.3 var(--sans)}
.nb .tr{grid-column:1/-1;height:14px;background:var(--line-2);position:relative;overflow:hidden}
.nb .tr i{position:absolute;inset:0 auto 0 0;width:var(--w);background:var(--acc);transform-origin:left;animation:growx 1.4s cubic-bezier(.2,.7,.2,1) both;animation-delay:var(--dl)}
.nb.mb .tr i{background:var(--violet)}.nb.no .tr i{background:var(--quiet)}
@keyframes growx{from{transform:scaleX(0)}to{transform:scaleX(1)}}
.chip{display:inline-flex;align-items:center;gap:6px;font:600 11px/1 var(--sans);padding:5px 10px;border-radius:999px;color:var(--ink);white-space:nowrap}
.chip .d{width:7px;height:7px;border-radius:50%}
.chip-go{background:color-mix(in srgb,var(--acc) 16%,var(--card-solid))}.chip-go .d{background:var(--acc)}
.chip-mb{background:color-mix(in srgb,var(--violet) 18%,var(--card-solid))}.chip-mb .d{background:var(--violet)}
.chip-no{background:color-mix(in srgb,var(--quiet) 24%,var(--card-solid))}.chip-no .d{background:var(--quiet)}
.topics{display:flex;flex-wrap:wrap;gap:8px}
.topics span{font:500 12.5px/1.2 var(--sans);padding:8px 12px;border-radius:999px;background:var(--card-solid);border:1px solid var(--line);animation:pop 6s ease-in-out infinite;animation-delay:var(--dl)}
@keyframes pop{0%,100%{transform:none;border-color:var(--line)}8%{transform:translateY(-3px);border-color:var(--acc)}16%{transform:none;border-color:var(--line)}}
.report-note{display:flex;align-items:center;gap:14px;flex-wrap:wrap;margin-top:22px;font-size:13.5px;color:var(--ink-2)}

/* ——— КОНТЕНТ-МАШИНА ——— */
.machine{display:grid;grid-template-columns:300px minmax(0,1fr);gap:28px;align-items:stretch}
@media (max-width:900px){.machine{grid-template-columns:minmax(0,1fr)}}
.phone{width:280px;max-width:100%;justify-self:center;aspect-ratio:9/18.5;background:var(--ink);border-radius:38px;padding:12px;box-shadow:0 40px 70px -40px rgba(23,21,18,.6);position:relative}
.screen{position:relative;height:100%;border-radius:28px;overflow:hidden;background:var(--card-solid);display:flex;flex-direction:column}
.ph-head{display:flex;align-items:center;gap:8px;padding:30px 14px 10px;font:600 11px/1 var(--sans)}
.ph-head i{width:24px;height:24px;border-radius:50%;background:var(--ink)}
.ph-head small{display:block;font-weight:500;color:var(--ink-3);margin-top:3px}
.slides{position:relative;flex:0 0 auto;aspect-ratio:4/5;overflow:hidden}
.track2{display:flex;height:100%;width:400%;animation:swipe 14s cubic-bezier(.7,0,.3,1) infinite}
.slide{flex:0 0 25%;height:100%;padding:18px;display:flex;flex-direction:column;justify-content:space-between}
.slide b{font:400 22px/1.12 var(--serif);letter-spacing:-.01em}
.slide p{margin:0;font-size:11.5px;line-height:1.45}
.slide .num{font:600 10px/1 var(--sans);letter-spacing:.08em;opacity:.7}
.s1{background:var(--ink);color:var(--bg)}
.s1 i{display:block;width:34px;height:4px;background:var(--acc)}
.s2,.s3{background:var(--card-solid);color:var(--ink)}
.s4{background:color-mix(in srgb,var(--acc) 20%,var(--card-solid));color:var(--ink)}
@keyframes swipe{0%,20%{transform:none}25%,45%{transform:translateX(-25%)}50%,70%{transform:translateX(-50%)}75%,95%{transform:translateX(-75%)}100%{transform:none}}
.dots{display:flex;gap:5px;justify-content:center;padding:10px}
.dots i{width:5px;height:5px;border-radius:50%;background:var(--line)}
.dots i:first-child{background:var(--acc)}
.ph-text{padding:0 14px;font-size:11px;line-height:1.5;color:var(--ink-2)}

.board{border-radius:26px;padding:26px;display:grid;gap:22px;align-content:start}
.board-h{display:flex;justify-content:space-between;align-items:baseline;gap:12px;flex-wrap:wrap}
.board-h h3{font:400 23px/1.2 var(--serif)}
.legend{display:flex;gap:14px;flex-wrap:wrap;font:500 11px/1 var(--sans);color:var(--ink-2)}
.legend span{display:inline-flex;align-items:center;gap:6px}
.legend i{width:10px;height:10px;border-radius:3px}
.k-car{background:var(--acc)}.k-post{background:var(--violet)}.k-art{background:var(--quiet)}
.cal{display:grid;grid-template-columns:repeat(10,minmax(0,1fr));gap:8px}
.cal div{aspect-ratio:1;border-radius:8px;background:color-mix(in srgb,var(--ink) 5%,transparent);position:relative;font:600 10px/1 var(--sans);color:var(--ink-3);padding:6px;transition:background .35s,transform .35s,color .35s}
.cal div.on{transform:scale(1.04);color:var(--card-solid)}
.cal div.on.c{background:var(--acc)}.cal div.on.p{background:var(--violet)}.cal div.on.a{background:var(--quiet)}
@media (max-width:560px){.cal{grid-template-columns:repeat(6,minmax(0,1fr))}}
.pub{display:flex;gap:8px;flex-wrap:wrap;align-items:center}
.pub .lbl{font:600 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3);margin-right:6px}
.pl{display:inline-flex;align-items:center;gap:7px;font:600 12px/1 var(--sans);padding:8px 12px;border-radius:999px;background:var(--card-solid);border:1px solid var(--line)}
.pl i{width:7px;height:7px;border-radius:50%;background:var(--line);animation:sent 6s infinite;animation-delay:var(--dl)}
@keyframes sent{0%,100%{background:var(--line);box-shadow:none}10%,30%{background:var(--acc);box-shadow:0 0 0 4px color-mix(in srgb,var(--acc) 25%,transparent)}40%{background:var(--line);box-shadow:none}}
.feats{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1px;background:var(--line);border:1px solid var(--line);border-radius:18px;overflow:hidden;margin-top:28px}
.feat{background:color-mix(in srgb,var(--card-solid) 82%,transparent);padding:20px 22px;display:grid;gap:6px;align-content:start}
.feat h3{display:flex;align-items:center;gap:10px}
.feat h3::before{content:"";width:8px;height:8px;background:var(--acc);flex:0 0 auto}
.feat p{margin:0;font-size:13.5px;color:var(--ink-2)}
@media (max-width:900px){.feats{grid-template-columns:minmax(0,1fr)}}


/* страницы карусели в телефоне */
.slide.img{padding:0}
.slide.img img{width:100%;height:100%;object-fit:cover;display:block}

/* экраны контент-машины */
.board{min-height:470px;position:relative;align-content:center}
.scr{display:none;gap:20px;align-content:start}
.scr.on{display:grid;animation:scrIn .55s cubic-bezier(.2,.7,.2,1)}
@keyframes scrIn{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:none}}
.feats{cursor:default}
.feat{font:inherit;color:inherit;text-align:left;border:0;cursor:pointer;position:relative;transition:background .25s}
.feat:hover{background:color-mix(in srgb,var(--card-solid) 96%,transparent)}
.feat.on{background:var(--card-solid)}
.feat.on h3::before{border-radius:50%;box-shadow:0 0 0 4px color-mix(in srgb,var(--acc) 25%,transparent)}
.feat .prog{position:absolute;left:0;bottom:0;height:3px;width:0;background:var(--acc)}
.feat.on .prog{animation:prog var(--t,7s) linear forwards}
.feats.stop .feat .prog{animation:none;width:0}
@keyframes prog{to{width:100%}}
.make{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;align-items:start}
.make figure{margin:0;display:grid;gap:8px}
.make figcaption{font:600 11px/1.2 var(--sans);color:var(--ink-3)}
.make img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:12px;display:block;box-shadow:0 20px 40px -26px rgba(23,21,18,.55)}
.postm,.artm{border-radius:12px;background:var(--card-solid);border:1px solid var(--line);padding:14px;display:grid;gap:9px;aspect-ratio:4/5;align-content:start}
.postm .who2{display:flex;gap:8px;align-items:center;font:600 11.5px/1.2 var(--sans)}
.postm .who2 i{width:24px;height:24px;border-radius:50%;background:var(--ink)}
.postm p,.artm p{margin:0;font-size:12px;line-height:1.5;color:var(--ink-2)}
.postm b{font:500 15px/1.25 var(--serif)}
.artm b{font:400 19px/1.15 var(--serif)}
.lines{display:grid;gap:6px}.lines span{height:6px;border-radius:3px;background:color-mix(in srgb,var(--ink) 8%,transparent)}
.flow{display:grid;grid-template-columns:minmax(0,1fr) 36px minmax(0,1fr) 36px minmax(0,1fr) 36px minmax(0,1fr);align-items:center;margin-top:20px}
.node{border-radius:14px;padding:14px;background:var(--card-solid);border:1px solid var(--line);display:grid;gap:6px;min-height:118px;align-content:start}
.node b{font:400 17px/1.2 var(--serif)}
.node small{font:500 11px/1.35 var(--sans);color:var(--ink-3)}
.node.last{background:var(--ink);color:var(--bg);border-color:var(--ink)}
.node.last small{color:color-mix(in srgb,var(--bg) 70%,transparent)}
.conn{height:2px;background:var(--line);position:relative;overflow:visible}
.conn::after{content:"";position:absolute;top:-4px;left:0;width:10px;height:10px;border-radius:50%;background:var(--acc);animation:flowdot 1.8s linear infinite;animation-delay:var(--dl,0s)}
@keyframes flowdot{from{left:-4px;opacity:0}20%{opacity:1}80%{opacity:1}to{left:calc(100% - 6px);opacity:0}}
.flow-note{display:flex;gap:8px;flex-wrap:wrap;margin-top:6px}
.drip{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:10px;margin-top:6px;position:relative}
.drip div{border-left:2px solid var(--acc);padding:4px 0 4px 12px;display:grid;gap:3px}
.scr.on .drip div{animation:rowIn .5s both;animation-delay:calc(var(--i) * .15s + .3s)}
.drip span{font:600 10.5px/1 var(--sans);letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3)}
.drip b{font:400 16px/1.2 var(--serif)}
.drip small{font:500 11.5px/1.35 var(--sans);color:var(--ink-2)}
@media (max-width:760px){.drip{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}}
.scr.on .hb .tr i{animation:growx 1s cubic-bezier(.2,.7,.2,1) both;animation-delay:calc(var(--i) * .1s)}
@media (max-width:760px){.flow{grid-template-columns:minmax(0,1fr)}.conn{height:20px;width:2px;justify-self:center}.conn::after{display:none}.make{grid-template-columns:minmax(0,1fr)}}
.appr{display:grid;grid-template-columns:200px minmax(0,1fr);gap:22px;align-items:start}
.appr img{width:100%;border-radius:12px;aspect-ratio:4/5;object-fit:cover;box-shadow:0 20px 40px -26px rgba(23,21,18,.55)}
.appr small{font:600 11px/1.2 var(--sans);color:var(--ink-3)}
.appr b{display:block;font:400 23px/1.2 var(--serif);margin:8px 0}
.appr p{margin:0;font-size:13.5px;color:var(--ink-2)}
.comment{margin-top:16px;padding:12px 14px;border-radius:12px;background:color-mix(in srgb,var(--violet) 9%,var(--card-solid));font-size:13px;display:grid;gap:4px}
.comment span{font:600 11px/1 var(--sans);color:var(--ink-3)}
.appr-act{display:flex;gap:8px;margin-top:16px;flex-wrap:wrap}
@media (max-width:760px){.appr{grid-template-columns:minmax(0,1fr)}.appr img{max-width:220px}}
.sched{display:grid}
.srow{display:grid;grid-template-columns:96px 104px minmax(0,1fr) auto;gap:12px;align-items:center;padding-block:12px;border-top:1px solid var(--line-2);font-size:13px}
.scr.on .srow{animation:rowIn .5s both;animation-delay:calc(var(--i) * .12s)}
@keyframes rowIn{from{opacity:0;transform:translateX(-10px)}to{opacity:1;transform:none}}
.srow .tm{font:600 12px/1 var(--sans);font-variant-numeric:tabular-nums;color:var(--ink-2)}
.srow .pf{font:600 12px/1 var(--sans)}
@media (max-width:640px){.srow{grid-template-columns:minmax(0,1fr) auto}.srow .tm,.srow .pf{grid-column:1}}
.an{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,1fr);gap:18px}
.an-card{border-radius:14px;background:var(--card-solid);border:1px solid var(--line);padding:16px;display:grid;gap:12px;align-content:start}
.an-card h4{margin:0;font:600 12.5px/1.3 var(--sans)}
.cols{display:grid;grid-template-columns:repeat(8,minmax(0,1fr));gap:8px;align-items:end;height:150px}
.cols div{background:color-mix(in srgb,var(--acc) 35%,var(--card-solid));height:var(--h);transform-origin:bottom}
.cols div:last-child{background:var(--acc)}
.scr.on .cols div{animation:grow .9s cubic-bezier(.2,.7,.2,1) both;animation-delay:calc(var(--i) * .06s)}
.cols-x{display:grid;grid-template-columns:repeat(8,minmax(0,1fr));gap:8px;font:600 10px/1 var(--sans);color:var(--ink-3);text-align:center}
@media (max-width:760px){.an{grid-template-columns:minmax(0,1fr)}}

/* ——— ГЛАВА «В ОТЧЁТЕ»: едет вбок ——— */
.hscroll{position:relative;padding:0}
.hs-sticky{position:sticky;top:64px;height:calc(100vh - 64px);min-height:520px;overflow:hidden;display:flex;flex-direction:column;justify-content:center;gap:22px;padding-block:24px}
.hs-head{display:flex;justify-content:space-between;align-items:end;gap:20px;flex-wrap:wrap;width:100%}
.hs-count{display:flex;align-items:center;gap:14px;font:600 12px/1 var(--sans);color:var(--ink-3);font-variant-numeric:tabular-nums}
.hs-bar{width:160px;height:3px;background:var(--line);position:relative}
.hs-bar i{position:absolute;inset:0 auto 0 0;width:20%;background:var(--acc);transition:width .2s}
.hs-track{display:flex;gap:20px;padding-inline:max(24px,calc((100vw - var(--wrap)) / 2 + 24px));will-change:transform}
.panel{flex:0 0 min(820px,74vw);border-radius:20px;padding:22px 24px;display:grid;grid-template-columns:minmax(0,.72fr) minmax(0,1.28fr);gap:26px;align-items:center;min-height:min(380px,calc(100vh - 250px))}
.panel .pt{display:grid;gap:10px;align-content:center}
.panel .pn{font:600 11px/1.4 var(--sans);letter-spacing:.1em;color:var(--ink-3)}
.panel h3{font:400 23px/1.15 var(--serif);letter-spacing:-.01em}
.panel p{margin:0;font-size:13.5px;line-height:1.5;color:var(--ink-2);max-width:36ch}
.panel .viz{border-radius:14px;background:var(--card-solid);border:1px solid var(--line);padding:18px 20px;min-height:250px;display:grid;align-content:center}
@media (max-width:900px),(prefers-reduced-motion:reduce){
  .hs-sticky{position:static;height:auto;min-height:0;padding-block:64px 32px}
  .hs-track{overflow-x:auto;scroll-snap-type:x mandatory;padding-bottom:16px;transform:none!important;-webkit-overflow-scrolling:touch}
  .panel{scroll-snap-align:center;grid-template-columns:minmax(0,1fr);padding:24px;min-height:0}
  .panel h3{font-size:26px}
  .hs-count{display:none}
}
.donut{display:grid;grid-template-columns:140px minmax(0,1fr);gap:22px;align-items:center}
.donut svg{width:140px;height:140px;transform:rotate(-90deg)}
.donut circle{fill:none;stroke-width:22}
.panel.on .donut circle.seg{animation:dnfill 1.4s cubic-bezier(.2,.7,.2,1) both}
@keyframes dnfill{from{stroke-dasharray:0 999}}
.dl{display:grid;gap:9px}
.dl div{display:grid;grid-template-columns:10px minmax(0,1fr) auto;gap:9px;align-items:center;font:500 12px/1.3 var(--sans)}
.dl i{width:10px;height:10px;border-radius:2px}
.dl span small{display:block;font:500 10.5px/1.3 var(--sans);color:var(--ink-3)}
.dl b{font-weight:600;font-variant-numeric:tabular-nums}
.hbars{display:grid;gap:11px}
.hb{display:grid;grid-template-columns:84px minmax(0,1fr) 56px;gap:10px;align-items:center;font:500 12px/1.2 var(--sans)}
.hb .tr{height:14px;background:var(--line-2);position:relative}
.hb .tr i{position:absolute;inset:0 auto 0 0;width:var(--w);background:var(--acc);transform-origin:left}
.hb.dim .tr i{background:var(--quiet)}
.hb b{font-weight:600;text-align:right;font-variant-numeric:tabular-nums}
.panel.on .hb .tr i,.panel.on .stair div{animation:growx 1.1s cubic-bezier(.2,.7,.2,1) both;animation-delay:calc(var(--i) * .1s)}
.gauge{display:grid;justify-items:center;gap:10px}
.gauge svg{width:200px;height:108px}
.gauge path{fill:none;stroke-width:22}
.gauge .big{font:600 23px/1 var(--sans)}
.gauge .lg{display:flex;gap:5px 12px;flex-wrap:wrap;justify-content:center;font:500 11px/1.3 var(--sans);color:var(--ink-2)}
.gauge .lg span{display:inline-flex;gap:6px;align-items:center}.gauge .lg i{width:10px;height:10px;border-radius:2px}
.stair{display:grid;gap:6px}
.stair div{display:grid;grid-template-columns:auto minmax(0,1fr);gap:2px 12px;align-items:center;padding:8px 12px;width:var(--w);transform-origin:left;background:color-mix(in srgb,var(--acc) var(--k),var(--card-solid))}
.stair b{font:600 12px/1.2 var(--sans)}
.stair small{grid-column:2;font:500 11px/1.3 var(--sans);color:var(--ink-2)}
.stair span{font:400 15px/1 var(--serif);grid-row:span 2}
.obj{display:grid}
.obj div{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:16px;padding-block:9px;border-top:1px solid var(--line-2);font-size:12px;color:var(--ink-2)}
.obj div:first-child{border-top:0;font:600 10.5px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.obj q{font:italic 400 13.5px/1.35 var(--serif);color:var(--ink);quotes:"«" "»"}
.ex-tag{justify-self:start}


/* ——— новые экраны главы отчёта ——— */
.vnote{margin:12px 0 0;font-size:11.5px;color:var(--ink-3)}
.big{display:grid;gap:4px;margin-bottom:14px}.big b{font:600 30px/1 var(--sans);font-variant-numeric:tabular-nums}.big span{font-size:12px;color:var(--ink-3)}
.big2{font:600 23px/1 var(--sans)}
.scat{width:100%;max-width:360px;height:auto;justify-self:center}
.scat line{stroke:var(--line);stroke-width:1.5}
.scat .cd{fill:color-mix(in srgb,var(--quiet) 55%,var(--card-solid))}
.scat text{font:600 10px var(--sans);fill:var(--ink-2)}
.scat .ax{font-weight:500;fill:var(--ink-3)}
.scat .free{fill:color-mix(in srgb,var(--acc) 12%,transparent);stroke:var(--acc);stroke-dasharray:4 4}
.scat .fl{font-weight:600;fill:var(--ink)}
.scat .us{fill:var(--acc);stroke:var(--card-solid);stroke-width:3}
.panel.on .scat .us{animation:usp 2.4s ease-in-out infinite}
@keyframes usp{50%{r:12}}
.scat .ul{font:700 11px var(--sans);fill:var(--ink)}
.lg4{display:grid;grid-template-columns:repeat(4,auto);justify-content:space-between;font:500 11.5px/1.3 var(--sans);color:var(--ink-2)}
.lg4 b{display:block;font:600 17px/1.1 var(--sans);color:var(--ink)}
.tops{display:flex;flex-wrap:wrap;gap:6px;margin-top:16px;align-items:center}
.tops h4{width:100%;margin:0 0 4px;font:600 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.tops span{font:500 12px/1 var(--sans);padding:7px 10px;border-radius:999px;background:var(--card-solid);border:1px solid var(--line)}
.vq3{display:grid;gap:10px}
.vq3 div{display:grid;gap:6px;padding:10px 12px;border-left:2px solid var(--acc);background:color-mix(in srgb,var(--card-solid) 60%,transparent)}
.vq3 q{font:italic 400 14.5px/1.35 var(--serif);quotes:"«" "»"}
.vq3 .chip{justify-self:start}
.jtbd{display:grid;gap:8px}
.jtbd div{display:grid;grid-template-columns:78px minmax(0,1fr);gap:12px;align-items:baseline;padding:11px 12px;border-radius:12px;border:1px solid var(--line);background:var(--card-solid)}
.jtbd span{font:600 10.5px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.jtbd b{font:400 15px/1.3 var(--serif)}
.panel.on .jtbd div{animation:rowIn .5s both}.panel.on .jtbd div:nth-child(2){animation-delay:.15s}.panel.on .jtbd div:nth-child(3){animation-delay:.3s}
.offers{display:grid;gap:8px}
.stake{padding:14px;border-radius:12px;background:var(--ink);color:var(--bg);display:grid;gap:6px}
.stake span{font:600 10px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;opacity:.7}
.stake b{font:400 17px/1.25 var(--serif)}
.of{display:flex;justify-content:space-between;align-items:center;gap:10px;padding:10px 12px;border-radius:12px;border:1px solid var(--line);background:var(--card-solid)}
.of b{font:600 12.5px/1.3 var(--sans)}
.seo{display:grid}
.sr{display:grid;grid-template-columns:minmax(0,1fr) 70px 70px;gap:10px;padding-block:8px;border-top:1px solid var(--line-2);font:500 12px/1.2 var(--sans)}
.sr span:not(:first-child){text-align:right;font-variant-numeric:tabular-nums}
.sr.h{border-top:0;font:600 10px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.season{width:100%;height:64px;margin-top:10px}
.season polyline{fill:none;stroke:var(--acc);stroke-width:2.5;stroke-linejoin:round;stroke-dasharray:600;stroke-dashoffset:600}
.panel.on .season polyline{animation:draw 2.4s ease-out .2s forwards}
.season text{font:600 9.5px var(--sans);fill:var(--ink-3)}
.kpi{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:8px}
.kpi div{border-radius:12px;border:1px solid var(--line);background:var(--card-solid);padding:12px;display:grid;gap:5px}
.kpi b{font:600 18px/1 var(--sans);font-variant-numeric:tabular-nums}.kpi span{font-size:11px;color:var(--ink-3)}
.steps1{display:grid;gap:6px;margin-top:12px}
.steps1 span{display:flex;gap:10px;align-items:center;font:500 12.5px/1.3 var(--sans)}
.steps1 span::before{content:"";width:14px;height:14px;border-radius:4px;border:1.5px solid var(--ink-3);flex:0 0 auto}
.panel{flex-basis:min(760px,72vw)}
@media (max-width:640px){.kpi{grid-template-columns:repeat(2,minmax(0,1fr))}.lg4{grid-template-columns:repeat(2,auto);gap:6px}}


/* ——— пример контент-плана (вместо галереи каруселей) ——— */
.plan{border-radius:22px;padding:22px;display:grid;gap:16px;align-content:start}
.plan-h{display:flex;justify-content:space-between;align-items:flex-start;gap:10px;flex-wrap:wrap}
.plan-h small{display:block;font:600 10px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);margin-bottom:6px}
.plan-h b{font:400 19px/1.2 var(--serif)}
.tasks{display:grid;gap:8px}
.tasks h4{margin:0;font:600 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.tasks .barx{display:flex;height:12px;gap:3px}.tasks .barx i{height:100%;width:var(--w)}
.prs{display:grid}
.pr{display:grid;grid-template-columns:22px minmax(0,1fr) 62px 96px;gap:10px;align-items:center;padding-block:8px;border-top:1px solid var(--line-2);font:500 12.5px/1.3 var(--sans)}
.pd{font:600 11px/1 var(--sans);color:var(--ink-3);font-variant-numeric:tabular-nums}
.pf{font:500 11px/1 var(--sans);color:var(--ink-3)}
.pk{display:inline-flex;align-items:center;gap:6px;font:600 11px/1 var(--sans)}
.pk i{width:8px;height:8px;border-radius:2px}
.pmore{padding-top:8px;border-top:1px solid var(--line-2);font-size:11.5px;color:var(--ink-3)}
.plan-f{display:flex;gap:8px;flex-wrap:wrap}
@media (max-width:560px){.pr{grid-template-columns:22px minmax(0,1fr) 84px}.pf{display:none}}


/* карта рынка — оформленная */
.mkt2{width:100%;max-width:400px;height:auto;justify-self:center;overflow:visible}
.mkt2 .q{fill:color-mix(in srgb,var(--ink) 3%,transparent);stroke:var(--card-solid);stroke-width:3}
.mkt2 .q2{fill:color-mix(in srgb,var(--ink) 5%,transparent)}
.mkt2 .free{fill:color-mix(in srgb,var(--acc) 14%,transparent)}
.mkt2 .ql{font:600 8.5px var(--sans);letter-spacing:.06em;text-transform:uppercase;fill:var(--ink-3)}
.mkt2 .ql.r{text-anchor:end}.mkt2 .ql.on{fill:var(--ink)}
.mkt2 .bb circle{fill:color-mix(in srgb,var(--quiet) 38%,var(--card-solid));stroke:var(--card-solid);stroke-width:2.5;filter:drop-shadow(0 4px 5px rgba(23,21,18,.12))}
.mkt2 .bb text{font:600 8.5px var(--sans);fill:var(--ink-2);text-anchor:middle}
.mkt2 .arr{fill:none;stroke:var(--acc);stroke-width:1.6;stroke-dasharray:4 4}
.panel.on .mkt2 .arr{animation:dash 1.4s linear infinite}
.mkt2 .me circle{fill:var(--acc);stroke:var(--card-solid);stroke-width:3}
.mkt2 .me .ring{fill:none;stroke:color-mix(in srgb,var(--acc) 45%,transparent);stroke-width:1.5}
.panel.on .mkt2 .me .ring{animation:mring 2.4s ease-out infinite;transform-origin:98px 160px}
@keyframes mring{from{transform:scale(.7);opacity:1}to{transform:scale(1.9);opacity:0}}
.mkt2 .me text{font:700 10px var(--sans);fill:var(--ink);text-anchor:middle}
.mkt2 .ax{font:500 8.5px var(--sans);fill:var(--ink-3)}
.mkt2 .zone{font:400 13px var(--serif);fill:var(--ink);text-anchor:middle}
/* работа клиента — одной фразой */
.job{display:grid;gap:16px}
.job p{margin:0;font:400 20px/1.55 var(--serif);color:var(--ink)}
.jp{position:relative;display:inline;padding:0 2px;box-decoration-break:clone;-webkit-box-decoration-break:clone}
.jp small{position:relative;top:-.55em;margin-right:5px;font:600 9px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.j1{background:linear-gradient(transparent 62%,color-mix(in srgb,var(--acc) 18%,transparent) 62%)}
.j2{background:linear-gradient(transparent 62%,color-mix(in srgb,var(--acc) 32%,transparent) 62%)}
.j3{background:linear-gradient(transparent 62%,color-mix(in srgb,var(--acc) 50%,transparent) 62%)}
.panel.on .jp{animation:jfill 1s both}.panel.on .j2{animation-delay:.35s}.panel.on .j3{animation-delay:.7s}
@keyframes jfill{from{background-size:0 100%}to{background-size:100% 100%}}
.jp{background-repeat:no-repeat;background-size:100% 100%}
.job-f{display:flex;gap:10px;align-items:center;flex-wrap:wrap}
/* портреты */
.pers{display:grid;gap:6px}
.pers > div{display:grid;grid-template-columns:30px minmax(0,1fr);gap:10px;align-items:start;padding:8px 10px;border-radius:14px;border:1px solid var(--line);background:var(--card-solid)}
.panel.on .pers > div{animation:rowIn .5s both}.panel.on .pers > div:nth-child(2){animation-delay:.15s}.panel.on .pers > div:nth-child(3){animation-delay:.3s}
.av{width:30px;height:30px;border-radius:50%;display:grid;place-items:center;font:400 14px/1 var(--serif);color:var(--ink)}
.a1{background:var(--acc)}.a2{background:color-mix(in srgb,var(--acc) 55%,var(--card-solid))}.a3{background:color-mix(in srgb,var(--acc) 28%,var(--card-solid))}
.pers b{display:block;font:600 12.5px/1.2 var(--sans);margin-bottom:3px}
.pers dl{display:grid;grid-template-columns:auto minmax(0,1fr);gap:1px 8px;margin:0;font-size:11.5px;line-height:1.35}
.pers dt{font:600 9px/1.5 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.pers dd{margin:0;color:var(--ink-2)}


/* ——— реалистичный телефон в коде (без чужих мокапов и лицензий) ——— */
.phwrap{justify-self:center;perspective:1400px;width:290px;max-width:100%}
.phone2{position:relative;aspect-ratio:9/19.3;border-radius:48px;padding:11px;
  background:linear-gradient(145deg,#4a4d52 0%,#1d1e21 30%,#2c2e32 62%,#131416 100%);
  box-shadow:inset 0 0 0 1.5px rgba(255,255,255,.22),inset 0 0 0 4px #0c0d0e,inset 0 2px 1px rgba(255,255,255,.25),0 60px 90px -50px rgba(23,21,18,.7),0 14px 26px -16px rgba(23,21,18,.45);
  transform:rotateY(-16deg) rotateX(5deg) rotateZ(1deg);transform-style:preserve-3d;transition:transform 1.2s cubic-bezier(.3,.7,.2,1)}
.phwrap:hover .phone2{transform:rotateY(-6deg) rotateX(2deg)}
.btn-l,.btn-r{position:absolute;width:4px;border-radius:2px;background:linear-gradient(90deg,#141517,#55585e 60%,#2a2c30)}
.btn-l{left:-3px}.b1{top:96px;height:26px}.b2{top:140px;height:46px}.b3{top:196px;height:46px}
.btn-r{right:-3px;top:150px;height:72px;background:linear-gradient(270deg,#141517,#55585e 60%,#2a2c30)}
.scr2{position:relative;height:100%;border-radius:38px;overflow:hidden;background:#EEF1F4;display:flex;flex-direction:column}
.sb{display:flex;justify-content:space-between;align-items:center;padding:14px 24px 4px;font:600 12px/1 -apple-system,var(--sans);color:#111;height:40px}
.sb-i{display:flex;gap:5px;align-items:center}
.sig{width:16px;height:10px;background:linear-gradient(90deg,#111 0 3px,transparent 3px 4px,#111 4px 7px,transparent 7px 8px,#111 8px 11px,transparent 11px 12px,#111 12px 15px);clip-path:polygon(0 100%,100% 0,100% 100%)}
.wifi{width:14px;height:10px;border-radius:14px 14px 0 0;background:radial-gradient(circle at 50% 100%,#111 0 2.5px,transparent 3px 4.5px,#111 5px 6.5px,transparent 7px 8.5px,#111 9px 10.5px,transparent 11px);clip-path:polygon(0 0,100% 0,50% 100%)}
.bat{width:22px;height:11px;border-radius:3px;border:1.5px solid #111;position:relative;box-sizing:border-box}
.bat::before{content:"";position:absolute;inset:1.5px 4px 1.5px 1.5px;background:#111;border-radius:1px}
.bat::after{content:"";position:absolute;right:-4px;top:3px;width:2px;height:4px;border-radius:0 1px 1px 0;background:#111}
.island{position:absolute;top:11px;left:50%;width:84px;height:24px;margin-left:-42px;border-radius:14px;background:#000;z-index:3}
.tg-h{display:flex;align-items:center;gap:9px;padding:8px 12px 10px;background:#fff;border-bottom:1px solid rgba(0,0,0,.06)}
.tg-h .back{font:400 26px/1 -apple-system,var(--sans);color:#2A8BF2;margin-top:-4px}
.tg-av{width:30px;height:30px;border-radius:50%;background:var(--ink);position:relative}
.tg-av::after{content:"";position:absolute;inset:8px;border-radius:50%;background:var(--acc)}
.tg-h b{display:block;font:600 12.5px/1.2 -apple-system,var(--sans);color:#111}
.tg-h small{font:500 10.5px/1 -apple-system,var(--sans);color:#8a8f96}
.tg-feed{flex:1;padding:10px 8px;background:linear-gradient(180deg,#DCE6EE,#E9EEF2)}
.tg-post{border-radius:14px;overflow:hidden;background:#fff;box-shadow:0 1px 1px rgba(0,0,0,.08)}
.tg-post .slides{position:relative;aspect-ratio:4/5;overflow:hidden}
.tg-post .cnt{position:absolute;top:8px;right:8px;width:30px;height:16px;border-radius:8px;background:rgba(0,0,0,.45)}
.tg-post p{margin:0;padding:8px 10px 4px;font:400 11.5px/1.4 -apple-system,var(--sans);color:#111}
.tg-meta{display:flex;align-items:center;gap:6px;padding:4px 10px 9px;font:500 10px/1 -apple-system,var(--sans)}
.tg-meta .rx{padding:4px 7px;border-radius:999px;background:#EAF3FD;color:#2A6FB8}
.tg-meta .vw{margin-left:auto;color:#9aa0a6}
.home{position:absolute;bottom:8px;left:50%;width:110px;height:4px;margin-left:-55px;border-radius:3px;background:#111;opacity:.85}
.glare{position:absolute;inset:0;pointer-events:none;background:linear-gradient(115deg,rgba(255,255,255,.28) 0%,rgba(255,255,255,0) 32%,rgba(255,255,255,0) 70%,rgba(255,255,255,.08) 100%);border-radius:inherit}
@media (max-width:900px){.phone2{transform:none}}

.dn{position:relative;width:140px;height:140px}
.dn svg{width:140px;height:140px}
.dn-c{position:absolute;inset:0;display:grid;place-content:center;text-align:center}
.dn-c b{font:600 19px/1 var(--sans)}.dn-c span{font:500 10.5px/1.3 var(--sans);color:var(--ink-3)}

/* настоящий рилс (проба 4 контент-машины) вместо рисованной заглушки */
.fr-v{padding:0;background:#111;border:5px solid #1c1d20;box-sizing:border-box}
.fr-v video,.reelm-v video{width:100%;height:100%;object-fit:cover;display:block}
.reelm-v{aspect-ratio:4/5;background:#111}
.thumb.reel{padding:0;overflow:hidden}.thumb.reel img{width:100%;height:100%;object-fit:cover;display:block}

/* ——— ВАРИАНТ 5: карточки шагов и подробная страница под ними ——— */
/* Подробная страница стоит в той же сетке, что и карточки, во всю ширину — сразу после ряда
   нажатой карточки (порядок ставит скрипт). На компьютере — под всеми пятью, на телефоне — под своей. */
.sc-row{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));column-gap:16px}
.sc{font:inherit;color:inherit;text-align:left;cursor:pointer;border-radius:24px;padding:16px 16px 18px;margin-bottom:16px;display:flex;flex-direction:column;gap:8px;position:relative;
  transition:transform .4s cubic-bezier(.2,.7,.2,1),box-shadow .4s,background .3s}
.sc:hover{transform:translateY(-4px);box-shadow:inset 0 1px 0 var(--hi),0 30px 50px -34px rgba(45,36,22,.45)}
.sc.on{background:color-mix(in srgb,var(--card-solid) 96%,transparent);box-shadow:0 0 0 2px color-mix(in srgb,var(--acc) 55%,transparent),0 30px 50px -34px rgba(45,36,22,.45)}
.sc.on::after{content:"";position:absolute;left:50%;bottom:-12px;width:18px;height:18px;margin-left:-9px;transform:rotate(45deg);background:var(--card-solid);border-right:2px solid color-mix(in srgb,var(--acc) 55%,transparent);border-bottom:2px solid color-mix(in srgb,var(--acc) 55%,transparent)}
.sc-vis{display:block;border-radius:16px;background:var(--card-solid);border:1px solid var(--line-2);padding:8px;margin-bottom:6px;transition:transform .5s cubic-bezier(.2,.7,.2,1)}
.sc:hover .sc-vis{transform:scale(1.03)}
.sc-vis svg{display:block;width:100%;height:auto}
.sc-vis .g{fill:none;stroke:var(--line);stroke-width:1.2}
.sc-vis .t{fill:color-mix(in srgb,var(--ink) 18%,transparent)}
.sc-vis .ink{fill:color-mix(in srgb,var(--ink) 70%,transparent)}
.sc-vis .pg{fill:#fff;stroke:var(--line)}.sc-vis .bar{fill:color-mix(in srgb,var(--ink) 4%,#fff)}.sc-vis .d{fill:var(--line)}
.sc-vis .fld{fill:#fff;stroke:var(--line)}
.sc-vis .nx{fill:none;stroke:var(--acc);stroke-width:1.5;stroke-dasharray:4 3}
.sc-vis .ln{fill:none;stroke:var(--violet);stroke-width:1.6;stroke-linejoin:round}
.sc-n{font:600 11px/1 var(--sans);letter-spacing:.1em;color:var(--ink-3)}
.sc b{font:400 21px/1.15 var(--serif);font-weight:400}
.sc small{font:500 12.5px/1.4 var(--sans);color:var(--ink-2)}
.sc-more{margin-top:auto;padding-top:6px;font:600 12px/1 var(--sans);color:var(--ink);display:inline-flex;gap:6px;align-items:center}
.sc-more i{font-style:normal;transition:transform .35s}
.sc.on .sc-more i{transform:rotate(180deg)}
@media (max-width:1100px){.sc-row{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:700px){
  .sc-row{grid-template-columns:minmax(0,1fr)}
  .sc{display:grid;grid-template-columns:104px minmax(0,1fr);column-gap:16px;row-gap:4px;align-items:center;padding:12px 14px 12px 12px;margin-bottom:12px}
  .sc-vis{grid-row:1/span 4;margin:0;padding:6px}
  .sc b{font-size:19px}
  .sc-more{padding-top:4px}
}
/* картинки карточек собираются при появлении и при наведении */
.sc-vis .a{transform-box:fill-box;transform-origin:50% 50%}
.sc-vis .a.b{transform-origin:50% 100%}
.sc-vis .a.l{transform-origin:0 50%}
.sc-vis .a.v{transform-box:view-box}
.sc-vis .ln{stroke-dasharray:100}
.sc-row.anim .sc:not(.go) .a{opacity:0}
.sc-row.anim .sc:not(.go) .ln{stroke-dashoffset:100}
.sc.go .a{animation:sc-in .8s cubic-bezier(.2,.75,.25,1) var(--d,0s) both}
.sc.go .ln{animation:sc-draw 1.1s cubic-bezier(.4,.1,.2,1) .45s both}
@keyframes sc-in{from{opacity:0;transform:var(--f)}}
@keyframes sc-draw{from{stroke-dashoffset:100}}
.dp{grid-column:1/-1;display:grid;grid-template-rows:0fr;transition:grid-template-rows .75s cubic-bezier(.3,.7,.2,1)}
.dp.on{grid-template-rows:1fr}
.dp.fast,.dp.fast .dp-body{transition:none}
.dp-in{min-height:0;overflow:hidden}
.dp-body{margin:10px 0 16px;border-radius:30px;padding:40px;display:grid;gap:30px;opacity:0;transform:translateY(16px);transition:opacity .5s .15s,transform .6s .15s}
.dp.on .dp-body{opacity:1;transform:none}
.dp-head{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,.85fr);gap:16px 40px;align-items:end;padding-bottom:26px;border-bottom:1px solid var(--line)}
.dp-head h2{margin-top:14px}
.dp-r{display:grid;gap:14px;justify-items:start}
.dp-x{font:600 12px/1 var(--sans);color:var(--ink-2);background:none;border:1px solid var(--line);border-radius:999px;padding:8px 12px;cursor:pointer}
.dp-x:hover{background:var(--card-solid)}
.dp-sub{display:grid;gap:6px;margin-top:6px}
.dp-sub h3{font:400 23px/1.2 var(--serif)}
.dp-sub p{margin:0;font-size:14px;color:var(--ink-2)}
.dp-body .demo{margin-top:-6px}
.dp-body .bento{margin-top:0}
@media (max-width:900px){.dp-body{padding:22px}.dp-head{grid-template-columns:minmax(0,1fr)}}
/* галерея отчёта — листается вбок сама по себе, без перехвата прокрутки страницы */
.gal-wrap{display:grid;gap:12px}
.gal{display:flex;gap:16px;overflow-x:auto;scroll-snap-type:x mandatory;padding:6px 2px 16px;scrollbar-width:none}
.gal::-webkit-scrollbar{display:none}
.gal .panel{flex:0 0 min(700px,86%);scroll-snap-align:start;min-height:0}
.gal-nav{display:flex;gap:8px;justify-content:flex-end}
.gal-b{width:38px;height:38px;border-radius:50%;border:1px solid var(--line);background:var(--card-solid);font:600 14px/1 var(--sans);cursor:pointer}
.gal-b:hover{box-shadow:0 8px 16px -10px rgba(23,21,18,.5)}

/* ——— вариант 6: исследование — главное ——— */
.xp [hidden],.qz [hidden]{display:none!important}
/* герой: источники вперемешку с голосами */
.vc.src{font:500 13.5px/1.3 var(--sans);display:inline-flex;align-items:center;gap:8px}
.vc.src::before,.vc.src::after{content:none}
.vc.src i{width:7px;height:7px;border-radius:50%;background:var(--acc);flex:0 0 auto}

/* сравнение с чатом: две равные колонки, вопрос посередине, различается только итог (владелица 29.10:
   «равноправное сравнение и просто итог, разный результат») */
.vs{border-radius:28px;padding:8px 36px 22px;display:grid}
.vs-r{display:grid;grid-template-columns:minmax(0,1fr) 176px minmax(0,1fr);grid-template-areas:"a k b";column-gap:28px;align-items:center;padding:14px 0;border-bottom:1px solid var(--line-2)}
.vs-r:last-child{border-bottom:0}
.vs-k{grid-area:k;justify-self:center;text-align:center;font:700 10.5px/1.3 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--violet)}
/* вопрос посередине — фиолетовым на светлой плашке, чтобы не сливался с ответами (владелица 29.10) */
.vs-r:not(.vs-hd) .vs-k{padding:7px 12px;border-radius:999px;background:rgba(255,255,255,.78);box-shadow:inset 0 0 0 1px rgba(255,255,255,.95),0 4px 12px -8px rgba(45,36,22,.35)}
.vs-a{grid-area:a;text-align:right}
.vs-b{grid-area:b;text-align:left}
.vs-a,.vs-b{font-size:14.5px;line-height:1.45;color:var(--ink)}
.vs-hd{padding:22px 0 18px}
.vs-hd b{display:block;font:400 22px/1.2 var(--serif);color:var(--ink)}
.vs-hd small{display:block;margin-top:5px;font-size:12.5px;color:var(--ink-3)}
.vs-it{padding:20px 0 4px;border-bottom:0}
.vs-res{display:inline-block;padding:12px 18px;border-radius:14px;font:500 14px/1.35 var(--sans);background:color-mix(in srgb,var(--ink) 5%,transparent);color:var(--ink-2);text-align:left}
.vs-res.go{background:var(--acc);color:#fff;font-weight:600}
@media (max-width:760px){
  .vs{padding:4px 16px 16px}
  .vs-r{grid-template-columns:minmax(0,1fr) minmax(0,1fr);grid-template-areas:"k k" "a b";column-gap:16px;row-gap:7px;padding:13px 0}
  .vs-hd{row-gap:0;padding:16px 0 12px}
  .vs-hd .vs-k{display:none}
  .vs-hd b{font-size:17px}
  .vs-a,.vs-b{font-size:13px}
  .vs-res{padding:10px 12px;border-radius:12px;font-size:13px}}

/* масштаб */
.sub-h{display:grid;gap:4px;margin:64px 0 20px}
.sub-h h3{font:400 28px/1.15 var(--serif)}
.sub-h p{margin:0;font-size:14px;color:var(--ink-2)}
.tile.num{align-content:start;gap:12px}
/* числа спокойнее (владелица 29.10: «цифры сильно огромные») */
.num .n,.svc .n{font:400 38px/1 var(--serif);letter-spacing:-.01em;color:var(--ink);white-space:nowrap}
.tile.num h3,.tile.svc h3,.tile.cost h3{font:600 15px/1.35 var(--sans);max-width:none}
.tile.num p{margin-top:6px}
.cost{align-content:space-between;view-timeline-name:--cost}
.cost h3+p{margin-top:6px}
/* полоса затрат: две части, под каждой её доля и подпись — легенда не нужна */
.cs{display:grid;grid-template-columns:85fr 15fr;column-gap:4px}
.cs-p{display:grid;gap:10px;align-content:start;min-width:0}
.cs-p i{display:block;height:10px;border-radius:5px;justify-self:stretch;transform-origin:left center}
.cs .c1 i{background:var(--acc)}
.cs .c2 i{background:var(--violet)}
.cs-p b{margin-top:4px;font:600 20px/1 var(--sans);color:var(--ink);font-variant-numeric:tabular-nums}
.cs-p span{margin-top:-4px;font-size:13px;color:var(--ink-2);white-space:nowrap}
.cs .c2{justify-items:unsafe end;text-align:right}
@supports (animation-timeline: view()){@media (prefers-reduced-motion:no-preference){
  .cs-p i{animation:cs-in linear both;animation-timeline:--cost}
  .cs .c1 i{animation-range:entry 20% entry 80%}
  .cs .c2 i{animation-range:entry 80% entry 100%}}}
@keyframes cs-in{from{transform:scaleX(0)}to{transform:scaleX(1)}}
/* сервисы: три ровных списка вместо россыпи плашек (владелица 29.10: «как хэштеги, кучами») */
.tile.svc{gap:26px}
.tile.svc h3{font:400 23px/1.25 var(--serif);max-width:62ch}
.svc-g{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:22px 40px;align-items:start}
.svc-c{display:grid;gap:14px;align-content:start}
.svc-h{display:flex;align-items:baseline;gap:12px}
.svc-h small{font-size:13px;line-height:1.35;color:var(--ink-2)}
.svc-c ul{list-style:none;margin:0;padding:0}
.svc-c li{display:flex;justify-content:space-between;align-items:baseline;gap:14px;padding:9px 0;border-top:1px solid var(--line);font:500 13.5px/1.35 var(--sans);color:var(--ink)}
.svc-c li:last-child{border-bottom:1px solid var(--line)}
.svc-c li span{font-weight:400;font-size:12.5px;color:var(--ink-3);text-align:right}
.svc-n{margin:0;font-size:12.5px;line-height:1.45;color:var(--ink-3)}
.svc-f{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px 40px;padding-top:18px;border-top:1px solid var(--line-2);font-size:13.5px;color:var(--ink-2)}
.svc-f b{color:var(--ink);font-weight:600}
@media (max-width:900px){.svc-g{grid-template-columns:minmax(0,1fr);gap:28px}.svc-f{grid-template-columns:minmax(0,1fr)}}
@media (max-width:560px){.num .n,.svc .n{font-size:34px}
  .svc-c li{flex-direction:column;align-items:flex-start;gap:2px}
  .svc-c li span{text-align:left}}

/* зачем нужен отчёт: находка — число, что значит, что делать (владелица 29.10) */
.uf{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}
.uf-c{border-radius:22px;padding:28px 30px;display:flex;flex-direction:column;gap:16px}
.uf-n{font:600 11px/1 var(--sans);letter-spacing:.1em;color:var(--ink-3)}
.uf-c h3{margin:-4px 0 2px;font:400 25px/1.2 var(--serif);color:var(--ink)}
.uf-d{margin:0;display:grid;gap:14px}
.uf-d>div{display:grid;grid-template-columns:minmax(0,1fr) auto;align-items:baseline;column-gap:16px;row-gap:8px}
.uf-d dt{font-size:14px;line-height:1.35;color:var(--ink-2)}
.uf-d dd{margin:0;font:600 20px/1 var(--sans);color:var(--ink);font-variant-numeric:tabular-nums;white-space:nowrap}
.uf-d i{grid-column:1/-1;height:4px;border-radius:2px;background:color-mix(in srgb,var(--ink) 7%,transparent);position:relative;overflow:hidden}
.uf-d i::before{content:"";position:absolute;left:0;top:0;bottom:0;width:max(3px,var(--w));border-radius:2px;background:var(--acc)}
.uf-u{margin-top:-8px;font-size:12px;color:var(--ink-3)}
.uf-m{margin:0;font-size:14.5px;line-height:1.5;color:var(--ink-2)}
.uf-m b{color:var(--ink);font-weight:600}
.uf-do{margin:auto 0 0;padding:14px 16px 15px;border-radius:14px;background:rgba(255,255,255,.6);box-shadow:inset 0 0 0 1px rgba(255,255,255,.9);font-size:14.5px;line-height:1.5;color:var(--ink)}
.uf-do b{display:flex;align-items:center;gap:8px;margin-bottom:5px;font:600 11px/1.2 var(--sans);letter-spacing:.09em;text-transform:uppercase;color:var(--ink)}
.uf-do b::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--acc)}
.vd{display:inline-block;margin-left:6px;padding:4px 8px;border-radius:999px;font:600 10.5px/1 var(--sans);background:color-mix(in srgb,var(--ink) 6%,transparent);color:var(--ink-2);white-space:nowrap;vertical-align:1px}
.vd.go{background:var(--acc);color:#fff}
.ug{margin-top:18px;border-radius:26px;padding:34px 36px;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:44px;align-items:center}
.ug-t{display:grid;gap:12px}
.ug-t h3{margin:0 0 4px;font:400 28px/1.15 var(--serif);color:var(--ink)}
.ug-t p{margin:0;font-size:15px;line-height:1.55;color:var(--ink-2)}
.ug-f{display:grid;gap:16px;padding:22px;border-radius:20px;background:rgba(255,255,255,.5);box-shadow:inset 0 0 0 1px rgba(255,255,255,.9),0 16px 34px -26px rgba(45,36,22,.35)}
.ug-l{display:grid;gap:6px}
.ug-l small{font:600 10.5px/1.3 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.ug-l span{padding:11px 14px;border-radius:12px;background:var(--raise);border:1px solid var(--line);font-size:14px;line-height:1.4;color:var(--ink)}
.ug-l em{font-style:normal;font-size:12.5px;line-height:1.4;color:var(--ink-3)}
@media (max-width:900px){.uf{grid-template-columns:minmax(0,1fr)}.ug{grid-template-columns:minmax(0,1fr);padding:26px 22px;gap:24px}}
@media (max-width:560px){.uf-c{padding:22px 20px}.uf-c h3{font-size:22px}.ug-t h3{font-size:24px}}

/* разделы — переключатель */
.xp{display:grid;grid-template-columns:288px minmax(0,1fr);gap:18px;align-items:start}
.xp-list{display:grid;gap:3px;position:sticky;top:84px}
/* панель не короче списка — список не свисает под ней (владелица 29.10) */
.xp-panes{align-self:stretch}
.xp-i{font:inherit;color:inherit;text-align:left;cursor:pointer;display:grid;grid-template-columns:36px minmax(0,1fr);gap:12px;align-items:center;padding:9px 12px;border-radius:14px;border:1px solid transparent;background:transparent;transition:background .2s,border-color .2s,box-shadow .2s}
.xp-i:hover{background:color-mix(in srgb,var(--card-solid) 55%,transparent)}
.xp-i.on{background:var(--card-solid);border-color:var(--line);box-shadow:0 14px 28px -22px rgba(45,36,22,.5)}
.xp-n{font:600 11px/1 var(--sans);letter-spacing:.04em;color:var(--ink-3);font-variant-numeric:tabular-nums;text-align:center;padding:6px 0;border-radius:999px;background:color-mix(in srgb,var(--ink) 5%,transparent)}
.xp-i.on .xp-n{background:var(--acc);color:#fff}
.xp-t b{display:block;font:600 14px/1.25 var(--sans)}
.xp-t small{display:block;font:500 12px/1.3 var(--sans);color:var(--ink-3);margin-top:2px}
.xp-panes{border-radius:28px;padding:32px;min-height:560px}
.xp-p{display:grid;gap:24px;animation:xp-in .45s cubic-bezier(.2,.7,.2,1) both}
@keyframes xp-in{from{opacity:0;transform:translateY(8px)}}
.xp-h{display:grid;grid-template-columns:auto minmax(0,1fr);gap:20px;align-items:center}
.xp-big{font:400 56px/1 var(--serif);color:var(--quiet);font-variant-numeric:tabular-nums}
.xp-h h3{font:400 30px/1.1 var(--serif);letter-spacing:-.01em}
.xp-h p{margin:6px 0 0;font-size:15px;color:var(--ink-2)}
.xp-b{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:28px;align-items:start}
.xp h4{font:600 11px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);margin:0 0 12px}
.xp-src{margin-top:22px;padding:14px 16px;border-radius:14px;background:color-mix(in srgb,var(--acc) 8%,var(--card-solid));border:1px solid var(--line)}
.xp-src h4{margin-bottom:8px}
.xp-src p{margin:0;font-size:13.5px;line-height:1.5;color:var(--ink-2)}
.xp-vis{display:grid;gap:10px}
.xp .panel.xv{display:block;padding:0;min-height:0;border:0;background:none;box-shadow:none;border-radius:0;flex:none}
.xp .panel.xv .viz{min-height:290px}
@media (max-width:900px){
  .xp{grid-template-columns:minmax(0,1fr)}
  .xp-list{position:static;display:flex;overflow-x:auto;gap:6px;scroll-snap-type:x proximity;scroll-padding-inline:24px;scrollbar-width:none;margin-inline:-24px;padding:2px 24px 6px}
  .xp-list::-webkit-scrollbar{display:none}
  .xp-i{flex:0 0 auto;grid-template-columns:auto auto;gap:8px;padding:8px 12px 8px 8px;scroll-snap-align:start;background:color-mix(in srgb,var(--card-solid) 45%,transparent);border-color:var(--line-2)}
  .xp-n{padding:6px 7px}
  .xp-t small{display:none}
  .xp-t b{white-space:nowrap;font-size:13px}
  .xp-panes{padding:22px;min-height:0;border-radius:24px}
  .xp-b{grid-template-columns:minmax(0,1fr)}
  .xp-big{font-size:42px}.xp-h h3{font-size:25px}}
@media (max-width:560px){.xp-list{margin-inline:-16px;padding-inline:16px;scroll-padding-inline:16px}.xp-panes{padding:18px}.xp-h{gap:14px}.xp .panel.xv .viz{min-height:0;padding:16px}}

/* картинки новых разделов */
.brief{display:grid;gap:14px}
.bf-url{display:flex;align-items:center;gap:10px;padding:10px 12px;border-radius:10px;border:1px solid var(--line);background:var(--raise);font:500 13px/1 var(--sans)}
.bf-ic{width:14px;height:14px;border-radius:50%;border:1.5px solid var(--ink-3);flex:0 0 auto}
.bf-go{margin-left:auto;font:600 10px/1 var(--sans);padding:5px 9px;border-radius:999px;background:var(--acc);color:#fff}
.bf-got{display:flex;flex-wrap:wrap;gap:6px}
.bf-got span{display:inline-flex;align-items:center;gap:5px;font:600 11.5px/1 var(--sans);padding:7px 10px;border-radius:999px;background:color-mix(in srgb,var(--acc) 14%,var(--card-solid))}
.panel.on .bf-got span{animation:bf-in .5s cubic-bezier(.2,.7,.2,1) both;animation-delay:calc(var(--i) * .1s + .15s)}
@keyframes bf-in{from{opacity:0;transform:scale(.8)}}
.bf-got .sw i{width:10px;height:10px;border-radius:50%;display:inline-block}
.bf-q{padding:12px 14px;border-radius:12px;border:1px dashed color-mix(in srgb,var(--violet) 55%,transparent)}
.bf-q small,.bf-ask small,.aud-f small,.kw-s small{display:block;font:600 10px/1.2 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3);margin-bottom:6px}
.bf-q b{font:400 18px/1.25 var(--serif)}
.bf-ask{display:flex;flex-wrap:wrap;gap:6px;align-items:center}
.bf-ask small{flex-basis:100%;margin-bottom:0}
.bf-ask span{font:500 12px/1 var(--sans);padding:8px 10px;border-radius:8px;border:1px solid var(--line);background:var(--raise)}
.aud-r{display:grid;grid-template-columns:minmax(0,1.6fr) 70px 66px 86px;gap:8px;align-items:center;padding:9px 0;border-bottom:1px solid var(--line-2);font:500 12.5px/1.25 var(--sans)}
.aud-hd{font:600 10px/1.2 var(--sans);letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3);padding-top:0}
.aud-hd span:not(:first-child){text-align:right}
.aud-r b{text-align:right;font-weight:600;font-variant-numeric:tabular-nums}
.aud-r em{font-style:normal;color:var(--ink-3);font-size:11.5px;text-align:right}
.pf-d{display:inline-block;width:7px;height:7px;border-radius:50%;background:var(--acc);margin-right:8px;vertical-align:1px}
.panel.on .aud-r[style],.panel.on .kw-r[style]{animation:rowIn .5s both;animation-delay:calc(var(--i) * .1s)}
.aud-f{display:flex;flex-wrap:wrap;align-items:center;gap:6px;margin-top:14px}
.aud-f small{flex-basis:100%;margin-bottom:0}
.aud-f .ar{color:var(--ink-3)}
.voice{display:grid;gap:16px}
.voice .typer{font-size:21px}
.vq{display:flex;align-items:center;gap:8px;font:500 12px/1.3 var(--sans);color:var(--ink-2)}
.ok,.okl i{width:20px;height:20px;border-radius:50%;background:var(--acc);color:#fff;display:inline-grid;place-items:center;font:700 11px/1 var(--sans);font-style:normal;flex:0 0 auto}
.vstat{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px;border-top:1px solid var(--line-2);padding-top:14px}
.vstat b{display:block;font:600 24px/1 var(--sans);font-variant-numeric:tabular-nums}
.vstat small{display:block;font-size:11.5px;line-height:1.3;color:var(--ink-3);margin-top:5px}
.kw-r{display:grid;grid-template-columns:minmax(0,1fr) 60px 112px;gap:10px;align-items:center;padding:9px 0;border-bottom:1px solid var(--line-2);font:500 12.5px/1.25 var(--sans)}
.kw-hd{font:600 10px/1.2 var(--sans);letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3);padding-top:0}
.kw-hd span:not(:first-child){text-align:right}
.kw-r b{text-align:right;font-weight:600;font-variant-numeric:tabular-nums}
.kw-r em{font:600 10px/1 var(--sans);font-style:normal;padding:5px 8px;border-radius:999px;background:color-mix(in srgb,var(--violet) 12%,var(--card-solid));justify-self:end;white-space:nowrap}
.kw-s{margin-top:16px}
.kw-s svg{width:100%;height:46px;display:block;overflow:visible}
.kw-s polyline{fill:none;stroke:var(--violet);stroke-width:2;stroke-linejoin:round;stroke-dasharray:100;vector-effect:non-scaling-stroke}
.panel.on .kw-s polyline{animation:kw-draw 1.6s ease-out .2s both}
@keyframes kw-draw{from{stroke-dashoffset:100}to{stroke-dashoffset:0}}
.kw-m{display:flex;justify-content:space-between;font-size:10.5px;color:var(--ink-3);margin-top:4px}
.dsh{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}
.ds{border:1px solid var(--line);border-radius:12px;padding:12px 14px;background:var(--raise);display:grid;gap:6px;align-content:start}
.ds.wide{grid-column:1/-1}
.ds small{font:600 10px/1.2 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.ds b{font:600 26px/1 var(--sans);font-variant-numeric:tabular-nums}
.ds span{font-size:11.5px;color:var(--ink-3)}
.ds-bar{display:flex;height:14px;gap:2px}
.ds-bar i{width:var(--w);background:var(--acc);transform-origin:left}
.ds-bar i:nth-child(2){background:color-mix(in srgb,var(--acc) 62%,var(--card-solid))}
.ds-bar i:nth-child(3){background:color-mix(in srgb,var(--acc) 36%,var(--card-solid))}
.ds-bar i:nth-child(4){background:color-mix(in srgb,var(--quiet) 45%,var(--card-solid))}
.panel.on .ds-bar i{animation:growx 1s cubic-bezier(.2,.7,.2,1) both}
.ds ol{margin:0;padding-left:18px;font-size:12.5px;line-height:1.45;display:grid;gap:3px}
@media (max-width:560px){
  .aud-r{grid-template-columns:minmax(0,1fr) 70px 62px}
  .aud-hd{letter-spacing:0;text-transform:none;font-size:10.5px}
  .aud-r em,.aud-hd span:last-child{display:none}
  .kw-r{grid-template-columns:minmax(0,1fr) 50px 104px}
  .kw-hd{letter-spacing:0;text-transform:none;font-size:10.5px}
  .vstat b{font-size:20px}}

/* доверие */
.trust .tile{align-content:start}
.tv{min-height:150px;display:grid;align-content:center;border-radius:14px;background:var(--card-solid);border:1px solid var(--line);padding:16px 18px}
.tv-num b{display:block;font:600 38px/1 var(--sans);font-variant-numeric:tabular-nums}
.tv-num span{font-size:12.5px;color:var(--ink-2)}
.tv-num em{display:flex;align-items:center;gap:7px;margin-top:12px;font:600 10.5px/1 var(--sans);letter-spacing:.04em;color:var(--ink-2);font-style:normal}
.tv-num em i{width:7px;height:7px;border-radius:50%;background:var(--acc)}
.tv-src{display:grid;gap:6px}
.tv-src div{position:relative;display:flex;justify-content:space-between;gap:10px;font:500 11.5px/1 var(--sans);padding:6px 8px;z-index:0}
.tv-src div::before{content:"";position:absolute;inset:0 auto 0 0;width:var(--w);background:color-mix(in srgb,var(--acc) 24%,var(--card-solid));z-index:-1}
.tv-src b{font-weight:600;font-variant-numeric:tabular-nums}
.tv-src small{font-size:11px;color:var(--ink-3);margin-top:2px}
.tv-q p{margin:0 0 12px;font:italic 400 17px/1.35 var(--serif);color:var(--ink)}
.okl{display:inline-flex;align-items:center;gap:8px;font:500 12px/1.3 var(--sans);color:var(--ink-2)}
.tv-w{display:grid;gap:10px;justify-items:start}
.tv-w b{font:400 26px/1 var(--serif)}
.tv-w .chip{white-space:normal;line-height:1.35;border-radius:10px;padding:7px 10px;align-items:flex-start}
.tv-w .chip .d{margin-top:3px;flex:0 0 auto}
.tv-none svg{width:100%;height:60px;display:block}
.tv-none line{stroke:var(--line);stroke-width:1}
.tv-none polyline{fill:none;stroke:var(--violet);stroke-width:2}
.tv-none .gapln{stroke:var(--quiet);stroke-dasharray:4 5;stroke-width:1.5}
.tv-none span{display:block;margin-top:8px;font:500 11.5px/1.3 var(--sans);color:var(--ink-3)}
.tv-wait{display:grid;gap:10px;justify-items:start}
.tv-wait b{font:600 14px/1.3 var(--sans)}
.tv-wait div{display:flex;gap:6px}

/* как идёт в кабинете */
.howp{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:14px;margin-top:26px}
.howp div{padding-top:12px;border-top:3px solid var(--acc);display:grid;gap:4px;align-content:start}
.howp b{font:600 14px/1.3 var(--sans)}
.howp span{font-size:12.5px;line-height:1.45;color:var(--ink-2)}
@media (max-width:900px){.howp{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:560px){.howp{grid-template-columns:minmax(0,1fr)}}

/* образец: квиз */
.qz-wrap{border-radius:32px;padding:44px;display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:44px;align-items:center}
.qz-txt{display:grid;gap:16px}
.qz-txt h2{max-width:14ch}
.qz{border-radius:24px;padding:26px;display:grid;gap:18px;min-height:380px;align-content:start}
.qz-top{display:grid;gap:9px}
.qz-step{font:600 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.qz-prog{height:6px;background:var(--line-2);border-radius:3px;overflow:hidden}
.qz-prog i{display:block;height:100%;width:33.3%;background:var(--acc);transition:width .45s cubic-bezier(.2,.7,.2,1)}
.qz-q,.qz-res{display:grid;gap:14px;animation:xp-in .4s cubic-bezier(.2,.7,.2,1) both}
.qz-q h3{font:400 26px/1.15 var(--serif)}
.qz-o{display:grid;gap:8px}
.qz-o button{font:500 14px/1.3 var(--sans);color:var(--ink);text-align:left;padding:13px 16px;border-radius:12px;border:1px solid var(--line);background:var(--card-solid);cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:12px;transition:border-color .2s,transform .2s,box-shadow .2s}
.qz-o button::after{content:"→";color:var(--ink-3);transition:transform .2s}
.qz-o button:hover{border-color:color-mix(in srgb,var(--acc) 60%,transparent);transform:translateY(-1px);box-shadow:0 12px 22px -18px rgba(45,36,22,.55)}
.qz-o button:hover::after{transform:translateX(3px)}
.qz-o button.sel{border-color:var(--acc);box-shadow:0 0 0 1px var(--acc)}
.qz-res{justify-items:start}
.qz-res h3{font:400 24px/1.2 var(--serif)}
.qz-note{margin:0;font-size:13px;color:var(--ink-2)}
.qz-act{display:flex;gap:14px;align-items:center;flex-wrap:wrap}
.qz-again,.qz-backq{font:600 12.5px/1 var(--sans);color:var(--ink-2);background:none;border:0;padding:8px 2px;cursor:pointer;text-decoration:underline;text-underline-offset:3px}
.qz-backq{justify-self:start}
@media (max-width:900px){.qz-wrap{grid-template-columns:minmax(0,1fr);padding:28px;gap:24px}.qz{min-height:0}}
@media (max-width:560px){.qz-wrap{padding:18px;border-radius:24px}.qz{padding:18px}.qz-q h3{font-size:23px}}


/* шаги контента: ряд светлых карточек, под выбранной из стеклянной плашки выезжает шаг (образец владелицы 28.10).
   Стекло — как панели дизайн-системы (shell.html .side): светлая подложка с прозрачностью, размытие фона,
   белая кромка, мягкая тень. Язык и плашка — одна фигура (контур считает скрипт); тень только снаружи,
   под стеклом не темнит. */
.st{--pad:10px;--gap:22px;--r:22px;--tr:34px;--pr:32px;position:relative}
.st-gl,.st-sh,.st-ed{position:absolute;left:calc(-1 * var(--pad));top:calc(-1 * var(--pad));pointer-events:none;overflow:visible}
.st-gl{width:0;height:0;background:color-mix(in srgb,var(--card-solid) 72%,transparent);backdrop-filter:blur(18px) saturate(140%);-webkit-backdrop-filter:blur(18px) saturate(140%)}
.st .sc-row{position:relative;z-index:2;grid-template-columns:repeat(4,minmax(0,1fr));column-gap:24px}
.st .sc{margin:0}
.st .sc.on{background:var(--raise);box-shadow:inset 0 1px 0 #fff,0 14px 26px -18px rgba(45,36,22,.35);transform:none}
.st .sc.on::after{content:none}
.st .sc:not(.on) .sc-vis{filter:saturate(.5);opacity:.8;transition:filter .3s,opacity .3s,transform .5s cubic-bezier(.2,.7,.2,1)}
.st .sc:not(.on):hover .sc-vis{filter:none;opacity:1}
.st .sc.on .sc-n{color:var(--ink)}
.st-pan{position:relative;z-index:1;margin-top:var(--gap);padding:40px 34px 44px}
.st .dp{display:grid;gap:30px;grid-template-rows:none;transition:none;animation:st-in .6s cubic-bezier(.2,.7,.2,1) both}
.st.wait .dp{animation:none;opacity:0}
.st [hidden]{display:none!important}
@keyframes st-in{from{opacity:0;transform:translateY(-26px)}}
.dp-h{margin:14px 0 0;font:400 34px/1.14 var(--serif);letter-spacing:-.01em;text-wrap:balance}
.st-pan .dp-head{border-bottom-color:rgba(23,21,18,.08)}
.st-pan .glass{background:var(--card-solid);border-color:rgba(255,255,255,.8)}
.st .duo{align-items:start}
.st .duo .txt{padding-top:8px}
.dp-pg{display:flex;align-items:center;gap:10px;font:600 12px/1 var(--sans);color:var(--ink-3);font-variant-numeric:tabular-nums}
.dp-b{width:38px;height:38px;border-radius:50%;border:1px solid var(--line);background:var(--raise);color:var(--ink);font:600 14px/1 var(--sans);cursor:pointer;transition:box-shadow .2s}
.dp-b:hover{box-shadow:0 8px 16px -10px rgba(23,21,18,.45)}
@media (max-width:700px){
  .st{--pad:5px;--gap:14px;--r:14px;--tr:19px;--pr:22px}
  .st .sc-row{grid-template-columns:repeat(4,minmax(0,1fr));column-gap:12px}
  .st .sc{display:flex;flex-direction:column;align-items:stretch;gap:6px;padding:6px 6px 8px;border-radius:14px}
  .st .sc b,.st .sc small{display:none}
  .st .sc-vis{grid-row:auto;margin:0;padding:4px;border-radius:10px}
  .st .sc-n{text-align:center}
  .st-pan{padding:22px 13px 24px}
  .st .dp{gap:22px}
  .dp-h{font-size:25px}}

/* квиз: живые экраны образца */
.qz-sub{margin:-4px 0 0;font-size:13.5px;line-height:1.5;color:var(--ink-2)}
.qz-shot{margin:0;width:100%;border-radius:14px;overflow:hidden;border:1px solid var(--line);background:var(--card-solid);box-shadow:0 22px 40px -28px rgba(45,36,22,.55)}
.qz-top2{display:flex;align-items:center;gap:5px;padding:8px 12px;border-bottom:1px solid var(--line-2);background:var(--raise)}
.qz-top2 i{width:7px;height:7px;border-radius:50%;background:color-mix(in srgb,var(--ink) 14%,transparent)}
.qz-top2 span{margin-left:8px;font:500 11px/1 var(--sans);color:var(--ink-3);white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.qz-fr{position:relative;aspect-ratio:16/10}
.qz-fr img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:top left;opacity:0;transition:opacity .9s ease}
.qz-fr img.on{opacity:1}
/* образец в «Как выглядит результат»: экран занимает ровно оставшееся место — карточки рядом одной высоты,
   лишнее снизу обрезано, без размытия (владелица 28.10) */
.rep.form{grid-template-rows:auto minmax(170px,1fr) auto;align-content:stretch}
.teaser.shot{padding:0;min-height:170px;contain:size}
.teaser.shot img{width:100%;height:100%;object-fit:cover;object-position:top left;display:block}
.teaser.shot::after{inset:auto 0 0 0;height:30%;backdrop-filter:none;-webkit-backdrop-filter:none;background:linear-gradient(to bottom,transparent,var(--card-solid))}
@media (max-width:900px){.teaser.shot{contain:none;aspect-ratio:16/10;min-height:0}}
/* форматы: пять карточек, пятая — письмо подписчикам */
.st .fmts{grid-template-columns:repeat(5,minmax(0,1fr));gap:16px}
.fp.fe{width:82%;gap:6px}
/* в пять колонок названия форматов — в одну строку, без переноса по дефису */
.st .fmts .ft h3{font-size:20px;white-space:nowrap}
.fe b{font-size:13px}
.fe-btn{width:44%;height:14px;border-radius:5px;margin-top:3px;background:color-mix(in srgb,var(--acc) 70%,#fff)}
@media (max-width:1100px){.st .fmts{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media (max-width:980px){.st .fmts{grid-template-columns:repeat(2,minmax(0,1fr))}.st .fmts > .fmt:last-child{grid-column:1/-1}}
@media (max-width:620px){.st .fmts{grid-template-columns:minmax(0,1fr)}}
.nw{white-space:nowrap}
/* вопросы: ответы в несколько абзацев */
.faq details p + p{margin-top:-8px}
.faq b{color:var(--ink);font-weight:600}

/* ——— форма образца ——— */
.getform{display:grid;gap:12px;margin-top:4px}
.getform .btn{justify-self:start}
.gf-t{margin:0;font:400 23px/1.2 var(--serif)}
.gf-row{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.3fr);gap:10px}
.getform input[type=text],.getform input[type=email]{font:500 14px/1.2 var(--sans);padding:12px 14px;border-radius:10px;border:1px solid var(--line);background:var(--card-solid);color:var(--ink);width:100%}
.getform input:focus{outline:2px solid var(--violet);outline-offset:1px}
.gf-ok{display:flex;gap:10px;align-items:flex-start;font-size:12.5px;color:var(--ink-2);cursor:pointer}
.gf-ok input{appearance:none;-webkit-appearance:none;flex:0 0 auto;width:18px;height:18px;margin:1px 0 0;border:1.5px solid var(--ink-3);border-radius:5px;background:var(--card-solid);display:grid;place-items:center;cursor:pointer}
.gf-ok input:checked{background:var(--acc);border-color:var(--acc)}
.gf-ok input:checked::after{content:"";width:5px;height:9px;border:solid var(--ink);border-width:0 2px 2px 0;transform:rotate(45deg) translate(-1px,-1px)}
.gf-msg{margin:0;font-size:13px;padding:10px 12px;border-radius:10px;background:color-mix(in srgb,var(--acc) 14%,var(--card-solid))}
.gf-msg.err{background:color-mix(in srgb,var(--violet) 12%,var(--card-solid))}
@media (max-width:560px){.gf-row{grid-template-columns:minmax(0,1fr)}}
.rep.form{min-height:0;align-content:start}
.teaser{position:relative;border-radius:14px;overflow:hidden;background:var(--card-solid);border:1px solid var(--line);padding:16px;display:grid;gap:12px}
.teaser::after{content:"";position:absolute;inset:45% 0 0 0;backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px);background:linear-gradient(to bottom,transparent,color-mix(in srgb,var(--card-solid) 80%,transparent))}

/* ——— галерея каруселей ——— */
.gallery{border-radius:22px;padding:24px 0;display:grid;gap:14px;overflow:hidden;align-content:start}
.gallery .gh{padding-inline:24px;display:grid;gap:6px}
.gallery .gh h3{font:400 23px/1.2 var(--serif)}
.gallery .gh p{margin:0;font-size:13.5px;color:var(--ink-2)}
.grow{overflow:hidden;-webkit-mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent);mask-image:linear-gradient(90deg,transparent,#000 10%,#000 90%,transparent)}
.grow-in{display:flex;gap:12px;width:max-content;animation:tick 46s linear infinite}
.grow.rev .grow-in{animation-direction:reverse;animation-duration:52s}
.grow img{width:150px;aspect-ratio:4/5;object-fit:cover;border-radius:10px;display:block;box-shadow:0 14px 26px -18px rgba(23,21,18,.6)}
.gallery:hover .grow-in{animation-play-state:paused}


/* миниатюра рилса в герое и на экране материалов */
.thumb.reel{aspect-ratio:9/16;background:var(--ink);color:var(--bg);position:relative;justify-content:center;align-items:flex-start;gap:6px;width:46px;justify-self:center}
.thumb.reel i{position:absolute;left:7px;right:7px;top:6px;height:2px;background:color-mix(in srgb,var(--bg) 25%,transparent)}
.thumb.reel i::after{content:"";position:absolute;inset:0;width:60%;background:var(--bg)}
.thumb.reel b{font:600 9px/1.1 var(--sans)}
.thumb.reel span{width:16px;height:16px;border-radius:50%;background:var(--acc)}
.make{grid-template-columns:repeat(4,minmax(0,1fr))}
.reelm{aspect-ratio:4/5;border-radius:12px;background:var(--ink);color:var(--bg);position:relative;overflow:hidden;display:grid;place-items:center;box-shadow:0 20px 40px -26px rgba(23,21,18,.55)}
.reelm .rp{position:absolute;left:10px;right:10px;top:9px;display:grid;grid-template-columns:repeat(3,1fr);gap:3px}
.reelm .rp i{height:2px;background:color-mix(in srgb,var(--bg) 25%,transparent);position:relative;overflow:hidden}
.reelm .rp i::after{content:"";position:absolute;inset:0;background:var(--bg);transform-origin:left;animation:rp 6s linear infinite;animation-delay:calc(var(--n) * 2s - 6s)}
.reelm .rp i:nth-child(1){--n:0}.reelm .rp i:nth-child(2){--n:1}.reelm .rp i:nth-child(3){--n:2}
@keyframes rp{0%{transform:scaleX(0)}33%,100%{transform:scaleX(1)}}
.reelm b{position:absolute;inset:auto 12px 42%;font:600 15px/1.1 var(--sans);text-align:center;opacity:0;animation:kin 6s cubic-bezier(.2,.8,.2,1) infinite}
.reelm .w2{animation-delay:2s}.reelm .w3{animation-delay:4s;color:var(--acc)}
.reelm .w1{animation-delay:0s}
@keyframes kin{0%{opacity:0;transform:translateY(14px) scale(.9);filter:blur(4px)}6%,28%{opacity:1;transform:none;filter:none}33%,100%{opacity:0;transform:translateY(-12px) scale(1.05)}}
.reelm .dot{position:absolute;width:26px;height:26px;border-radius:50%;background:var(--acc);bottom:18%;left:20%;animation:rdot 6s ease-in-out infinite;opacity:.9}
@keyframes rdot{0%,100%{transform:translateX(0) scale(1)}50%{transform:translateX(60px) scale(.6)}}
@media (max-width:1100px){.make{grid-template-columns:repeat(2,minmax(0,1fr))}}
.flow{grid-template-columns:minmax(0,1fr) 26px minmax(0,1fr) 26px minmax(0,1fr) 26px minmax(0,1fr) 26px minmax(0,1fr)}
.node{padding:12px}.node b{font-size:15px}

/* ——— ФОРМАТЫ ——— */
.fmts{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:18px}
@media (max-width:980px){.fmts{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:620px){.fmts{grid-template-columns:minmax(0,1fr)}}
.fmt{border-radius:22px;padding:14px 14px 20px;display:grid;gap:14px;align-content:start;transition:transform .4s cubic-bezier(.2,.7,.2,1),box-shadow .4s}
.fmt:hover{transform:translateY(-4px);box-shadow:inset 0 1px 0 var(--hi),0 30px 50px -34px rgba(45,36,22,.45)}
.fv{height:200px;border-radius:14px;background:var(--card-solid);border:1px solid var(--line);position:relative;overflow:hidden;display:grid;place-items:center;perspective:900px}
.ft{padding-inline:8px;display:grid;gap:6px}
.ft h3{font:400 23px/1.2 var(--serif);display:flex;align-items:center;gap:10px;flex-wrap:wrap}
.ft p{margin:0;font-size:13.5px;color:var(--ink-2)}
/* общий цикл 9 с; без .run и при «уменьшить движение» — конечный кадр */
.fmts.run .fv *{animation-play-state:running}
.fv *{animation-play-state:paused}
/* 1. карусель */
.fc-frame{width:118px;aspect-ratio:4/5;border-radius:10px;overflow:hidden;box-shadow:0 18px 30px -18px rgba(23,21,18,.6);transform:rotateY(-14deg) rotateX(6deg)}
.fc-track{display:flex;width:300%;height:100%;animation:fcs 9s cubic-bezier(.7,0,.3,1) infinite}
.fc-track img{width:33.333%;height:100%;object-fit:cover;display:block}
@keyframes fcs{0%,26%{transform:none}33%,59%{transform:translateX(-33.333%)}66%,92%{transform:translateX(-66.666%)}100%{transform:none}}
.fc-dots{position:absolute;bottom:14px;display:flex;gap:5px}
.fc-dots i{width:5px;height:5px;border-radius:50%;background:var(--line)}
.fc-dots i:nth-child(1){animation:fd 9s infinite}.fc-dots i:nth-child(2){animation:fd 9s infinite -6s}.fc-dots i:nth-child(3){animation:fd 9s infinite -3s}
@keyframes fd{0%,30%{background:var(--acc)}34%,100%{background:var(--line)}}
/* 2. пост */
.fp{width:78%;border-radius:12px;border:1px solid var(--line);background:#fff;padding:12px;display:grid;gap:7px;box-shadow:0 16px 28px -22px rgba(23,21,18,.5);transform:rotateX(8deg)}
.fp .who2{display:flex;gap:7px;align-items:center;font:600 10.5px/1 var(--sans)}
.fp .who2 i{width:18px;height:18px;border-radius:50%;background:var(--ink)}
.fp b{font:500 13.5px/1.25 var(--serif)}
.fp .ln{height:5px;border-radius:3px;background:color-mix(in srgb,var(--ink) 9%,transparent);width:var(--w);transform-origin:left;animation:fln 9s infinite;animation-delay:calc(var(--i) * .35s)}
@keyframes fln{0%,4%{transform:scaleX(0)}14%,88%{transform:scaleX(1)}96%,100%{transform:scaleX(0)}}
.fp .sent{justify-self:start;font:600 10px/1 var(--sans);padding:5px 8px;border-radius:999px;background:color-mix(in srgb,var(--acc) 18%,#fff);animation:fsent 9s infinite}
@keyframes fsent{0%,40%{opacity:0;transform:translateY(4px)}46%,88%{opacity:1;transform:none}96%,100%{opacity:0}}
/* 3. SEO */
.fs{width:84%;display:grid;gap:10px}
.fs .q{display:flex;align-items:center;gap:8px;padding:8px 12px;border-radius:999px;border:1px solid var(--line);background:#fff;font:500 12px/1 var(--sans)}
.fs .q::before{content:"";width:9px;height:9px;border:1.5px solid var(--ink-3);border-radius:50%;flex:0 0 auto}
.fs .qt{display:inline-block;white-space:nowrap;overflow:hidden;animation:fq 9s steps(18) infinite}
@keyframes fq{0%{clip-path:inset(0 100% 0 0)}22%,90%{clip-path:inset(0 0 0 0)}100%{clip-path:inset(0 100% 0 0)}}
.fs .res{border-radius:10px;border:1px solid var(--line);background:#fff;padding:10px 12px;display:grid;gap:4px;box-shadow:0 14px 24px -20px rgba(23,21,18,.45);animation:fres 9s cubic-bezier(.2,.8,.2,1) infinite}
@keyframes fres{0%,26%{opacity:0;transform:translateY(12px)}34%,88%{opacity:1;transform:none}96%,100%{opacity:0}}
.fs .res small{font:500 10px/1 var(--sans);color:var(--ink-3)}
.fs .res b{font:500 12.5px/1.25 var(--sans);color:var(--link);text-decoration:underline;text-underline-offset:2px}
.fs .res .ln{height:4px;border-radius:2px;background:color-mix(in srgb,var(--ink) 8%,transparent)}
/* 4. рилс */
.fr{width:108px;height:184px;border-radius:14px;background:var(--ink);color:var(--bg);position:relative;overflow:hidden;box-shadow:0 20px 34px -18px rgba(23,21,18,.6);transform:rotateY(12deg) rotateX(4deg)}
.fr .rp{position:absolute;left:8px;right:8px;top:8px;display:grid;grid-template-columns:repeat(3,1fr);gap:3px}
.fr .rp i{height:2px;background:color-mix(in srgb,var(--bg) 25%,transparent);position:relative;overflow:hidden}
.fr .rp i::after{content:"";position:absolute;inset:0;background:var(--bg);transform-origin:left;transform:scaleX(1);animation:rp 9s linear infinite;animation-delay:calc(var(--n) * 3s - 9s)}
.fr .rp i:nth-child(1){--n:0}.fr .rp i:nth-child(2){--n:1}.fr .rp i:nth-child(3){--n:2}
.fr b{position:absolute;z-index:2;left:10px;right:10px;top:30%;font:700 15px/1.05 var(--sans);text-align:left;opacity:0;animation:kin 9s cubic-bezier(.2,.8,.2,1) infinite}
.fr .k1{animation-delay:0s}.fr .k2{animation-delay:3s}.fr .k3{animation-delay:6s;color:var(--acc)}
.fr .sh{position:absolute;z-index:1;width:40px;height:40px;border-radius:50%;background:var(--acc);right:-8px;bottom:14px;animation:rsh 9s ease-in-out infinite}
.fr .sh2{position:absolute;z-index:1;width:60px;height:6px;background:var(--violet);left:10px;bottom:62px;transform-origin:left;animation:rbar 3s ease-in-out infinite}
@keyframes rsh{0%,100%{transform:translate(0,0) scale(1)}50%{transform:translate(-56px,-8px) scale(.55)}}
@keyframes rbar{0%,100%{transform:scaleX(.2)}50%{transform:scaleX(1)}}
.fv .soon{position:absolute;top:12px;right:12px}
/* 5. лендинг */
.fl{width:70%;border-radius:10px;border:1px solid var(--line);background:#fff;overflow:hidden;box-shadow:0 18px 30px -22px rgba(23,21,18,.5);transform:rotateX(8deg) rotateY(-8deg) scale(.94)}
.fl .bar{display:flex;gap:4px;padding:6px 8px;border-bottom:1px solid var(--line-2)}
.fl .bar i{width:5px;height:5px;border-radius:50%;background:var(--line)}
.fl .pg{padding:9px;display:grid;gap:7px}
.fl .lh{display:grid;gap:5px;animation:fb 9s infinite}
.fl .lh span{height:7px;border-radius:3px;background:var(--ink);width:70%}
.fl .lh span+span{height:5px;background:color-mix(in srgb,var(--ink) 15%,transparent);width:52%}
.fl .lh em{justify-self:start;width:44px;height:12px;border-radius:4px;background:var(--acc)}
.fl .ben{display:grid;grid-template-columns:repeat(3,1fr);gap:5px}
.fl .ben i{height:20px;border-radius:6px;background:color-mix(in srgb,var(--acc) 14%,#fff);border:1px solid var(--line-2);animation:fb 9s infinite;animation-delay:calc(var(--i) * .25s + .8s)}
.fl .form{display:flex;gap:5px;animation:fb 9s infinite;animation-delay:1.8s}
.fl .form span{flex:1;height:14px;border-radius:4px;border:1px solid var(--line)}
.fl .form em{width:40px;height:14px;border-radius:4px;background:var(--ink)}
@keyframes fb{0%,4%{opacity:0;transform:translateY(8px)}12%,88%{opacity:1;transform:none}96%,100%{opacity:0}}
/* 6. воронка */
.fn{width:86%;display:grid;gap:12px}
.fn .row{display:flex;justify-content:space-between;position:relative;font:600 9.5px/1 var(--sans);color:var(--ink-2)}
.fn .row::before{content:"";position:absolute;left:6px;right:6px;top:5px;height:2px;background:var(--line)}
.fn .row span{display:grid;justify-items:center;gap:6px;position:relative}
.fn .row span::before{content:"";width:12px;height:12px;border-radius:50%;background:#fff;border:2px solid var(--line)}
.fn .row span:last-child::before{background:var(--ink);border-color:var(--ink)}
.fn .run{position:absolute;top:0;left:0;width:12px;height:12px;border-radius:50%;background:var(--acc);box-shadow:0 0 0 5px color-mix(in srgb,var(--acc) 22%,transparent);animation:frun 4.5s cubic-bezier(.6,0,.4,1) infinite}
@keyframes frun{0%{left:0}100%{left:calc(100% - 12px)}}
.fn .bars{display:grid;gap:4px;justify-items:center}
.fn .bars i{height:9px;width:var(--w);background:color-mix(in srgb,var(--acc) var(--k),#fff);transform-origin:center;animation:fgrow 9s infinite;animation-delay:calc(var(--i) * .2s)}
.fn .bars i:last-child{background:var(--ink)}
@keyframes fgrow{0%,4%{transform:scaleX(0)}16%,90%{transform:scaleX(1)}100%{transform:scaleX(0)}}
@media (prefers-reduced-motion:reduce){.fv *{animation:none!important}}


/* ——— СХЕМА ЦЕПОЧКИ ——— */
.loop{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:12px;position:relative;counter-reset:st}
.loop::before{content:"";position:absolute;left:4%;right:4%;top:22px;height:2px;background:var(--line)}
.loop::after{content:"";position:absolute;top:17px;left:4%;width:12px;height:12px;border-radius:50%;background:var(--acc);box-shadow:0 0 0 6px color-mix(in srgb,var(--acc) 22%,transparent);animation:lp 9s cubic-bezier(.6,0,.4,1) infinite}
@keyframes lp{0%{left:4%}100%{left:calc(96% - 12px)}}
.loop li{position:relative}
.loop a{display:grid;gap:8px;padding:44px 14px 16px;border-radius:16px;text-decoration:none;color:inherit;height:100%;transition:background .3s,transform .3s,box-shadow .3s}
.loop a::before{content:"";position:absolute;top:16px;left:14px;width:14px;height:14px;border-radius:50%;background:var(--card-solid);border:2px solid var(--line)}
.loop a:hover{background:color-mix(in srgb,var(--card-solid) 80%,transparent);transform:translateY(-3px);box-shadow:inset 0 1px 0 var(--hi),0 22px 40px -30px rgba(45,36,22,.45)}
.loop .n{font:600 11px/1 var(--sans);letter-spacing:.1em;color:var(--ink-3)}
.loop b{font:400 19px/1.2 var(--serif)}
.loop small{font:500 12.5px/1.4 var(--sans);color:var(--ink-2)}
.back{position:relative;height:64px;margin-top:4px}
.back svg{position:absolute;inset:0;width:100%;height:100%;overflow:visible}
.back path{fill:none;stroke:var(--acc);stroke-width:2;stroke-dasharray:6 7;animation:dash 1.6s linear infinite}
@keyframes dash{to{stroke-dashoffset:-26}}
.back span{position:absolute;left:58.3%;right:0;bottom:-2px;text-align:center;font:600 11.5px/1.3 var(--sans);color:var(--ink-2)}
.back span b{font-weight:600;color:var(--ink)}
@media (max-width:980px){.loop{grid-template-columns:repeat(2,minmax(0,1fr))}.loop::before,.loop::after{display:none}.back svg{display:none}.back{height:auto}.back span{position:static;display:block;text-align:left}}
@media (max-width:520px){.loop{grid-template-columns:minmax(0,1fr)}}

/* ——— ШАГИ 2, 3, 6: текст + живая схема ——— */
.duo{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:28px 56px;align-items:center}
.duo.flip{grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr)}
.duo .txt{display:grid;gap:16px;align-content:center}
.duo .txt h2{max-width:16ch}
.pts{list-style:none;margin:6px 0 0;padding:0;display:grid;gap:9px}
.pts li{display:grid;grid-template-columns:10px minmax(0,1fr);gap:12px;align-items:baseline;font-size:14px;color:var(--ink-2)}
.pts li::before{content:"";width:8px;height:8px;background:var(--acc);transform:translateY(-1px)}
.pts b{color:var(--ink);font-weight:600}
.stagev{border-radius:24px;padding:26px;min-height:360px;display:grid;place-items:center;perspective:1200px;position:relative;overflow:hidden}
@media (max-width:900px){.duo,.duo.flip{grid-template-columns:minmax(0,1fr)}.duo.flip .stagev{order:2}}
/* лендинг: страница собирается, у блока подпись — откуда он */
.lp{width:min(360px,100%);margin-right:120px;border-radius:14px;border:1px solid var(--line);background:#fff;box-shadow:0 40px 70px -40px rgba(45,36,22,.55);transform:rotateX(9deg) rotateY(-12deg);overflow:visible}
.lp .bar{display:flex;gap:5px;padding:8px 10px;border-bottom:1px solid var(--line-2)}
.lp .bar i{width:6px;height:6px;border-radius:50%;background:var(--line)}
.lp .sec{position:relative;padding:12px 14px;border-bottom:1px dashed var(--line-2);animation:lpb 10s infinite;animation-delay:calc(var(--i) * .9s)}
.lp .sec:last-child{border-bottom:0}
.lp .src{position:absolute;right:-12px;top:50%;transform:translate(100%,-50%);white-space:nowrap;font:600 10.5px/1 var(--sans);padding:6px 9px;border-radius:999px;background:var(--card-solid);border:1px solid var(--line);box-shadow:0 8px 16px -12px rgba(23,21,18,.5);display:inline-flex;gap:6px;align-items:center}
.lp .src::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--acc)}
.lp .t1{height:9px;width:78%;border-radius:3px;background:var(--ink)}
.lp .t2{height:6px;width:56%;border-radius:3px;background:color-mix(in srgb,var(--ink) 14%,transparent);margin-top:7px}
.lp .cta{width:76px;height:16px;border-radius:5px;background:var(--acc);margin-top:9px}
.lp .three{display:grid;grid-template-columns:repeat(3,1fr);gap:6px}
.lp .three i{height:30px;border-radius:7px;background:color-mix(in srgb,var(--acc) 12%,#fff);border:1px solid var(--line-2)}
.lp .qa{display:grid;gap:5px}
.lp .qa i{height:6px;border-radius:3px;background:color-mix(in srgb,var(--ink) 10%,transparent)}
.lp .frm{display:flex;gap:6px}
.lp .frm i{flex:1;height:18px;border-radius:5px;border:1px solid var(--line)}
.lp .frm em{width:64px;height:18px;border-radius:5px;background:var(--ink)}
@keyframes lpb{0%,3%{opacity:0;transform:translateX(-14px)}10%,90%{opacity:1;transform:none}97%,100%{opacity:0}}
@media (max-width:900px){.lp{transform:none;margin-right:0}.lp .src{position:static;transform:none;margin-top:8px}}
/* воронка: путь и пропорция контента */
.fx{width:min(460px,100%);display:grid;gap:26px}
.mix{display:grid;gap:10px}
.mix h4,.hist h4{margin:0;font:600 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.mix .barx{display:flex;height:16px;gap:3px}
.mix .barx i{height:100%;width:var(--w);transform-origin:left;animation:mixg 8s cubic-bezier(.2,.7,.2,1) infinite;animation-delay:calc(var(--i) * .25s)}
.mix .barx i:nth-child(1){background:color-mix(in srgb,var(--acc) 35%,var(--card-solid))}
.mix .barx i:nth-child(2){background:color-mix(in srgb,var(--acc) 70%,var(--card-solid))}
.mix .barx i:nth-child(3){background:var(--acc)}
@keyframes mixg{0%,4%{transform:scaleX(0)}16%,92%{transform:scaleX(1)}100%{transform:scaleX(0)}}
.mix .lg{display:grid;grid-template-columns:repeat(3,auto);justify-content:space-between;font:500 12.5px/1.3 var(--sans);color:var(--ink-2)}
.mix .lg b{display:block;font:600 19px/1.1 var(--sans);color:var(--ink);font-variant-numeric:tabular-nums}
.fx .fn{width:100%}
/* аналитика и обучение */
.learn{width:min(460px,100%);display:grid;gap:22px}
.wk{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:10px;align-items:end;height:150px}
.wk div{display:grid;gap:6px;justify-items:center;align-self:end}
.wk i{display:block;width:100%;height:calc(var(--h) * 1.25px);background:color-mix(in srgb,var(--acc) 40%,var(--card-solid));transform-origin:bottom;animation:grow 1.1s cubic-bezier(.2,.7,.2,1) both;animation-delay:calc(var(--i) * .15s)}
.wk div:nth-last-child(2) i{background:var(--acc)}
.wk .next i{background:none;border:1.5px dashed var(--acc)}
.wk span{font:600 10.5px/1 var(--sans);color:var(--ink-3);white-space:nowrap}
.wins{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}
.wins div{border-radius:12px;background:var(--card-solid);border:1px solid var(--line);padding:11px 12px;display:grid;gap:4px;font-size:12.5px;color:var(--ink-2)}
.wins b{font:600 12.5px/1.2 var(--sans);color:var(--ink);display:flex;gap:7px;align-items:center}
.wins b::before{content:"";width:8px;height:8px;border-radius:50%;background:var(--acc)}
.wins div+div b::before{background:var(--quiet)}
.hist{display:grid;gap:10px}
.hist .m{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:5px}
.hist .m i{height:22px;border-radius:5px;background:color-mix(in srgb,var(--ink) 6%,transparent);animation:hm 12s infinite;animation-delay:calc(var(--i) * .6s)}
@keyframes hm{0%,2%{background:color-mix(in srgb,var(--ink) 6%,transparent)}6%,94%{background:color-mix(in srgb,var(--acc) calc(25% + var(--i) * 6%),var(--card-solid))}100%{background:color-mix(in srgb,var(--ink) 6%,transparent)}}
.hist .ml{display:flex;justify-content:space-between;font:500 10.5px/1 var(--sans);color:var(--ink-3)}
.stagev.run *{animation-play-state:running}
.stagev:not(.run) *{animation-play-state:paused}
@media (prefers-reduced-motion:reduce){.stagev *,.loop::after,.back path{animation:none!important}}

/* ——— ЧТО ЭТО ДАЁТ ——— */
.gain-vis{min-height:120px;display:grid;align-items:end}
.done{display:grid;gap:7px;font:500 13px/1.2 var(--sans)}
.done div{display:flex;align-items:center;gap:10px;color:var(--ink-3);text-decoration:line-through;text-decoration-color:color-mix(in srgb,var(--ink) 35%,transparent)}
.done div::before{content:"";width:14px;height:14px;border-radius:4px;background:var(--acc);flex:0 0 auto}
.done .you{color:var(--ink);text-decoration:none;font-weight:600}
.done .you::before{background:transparent;border:1.5px solid var(--ink)}
.week{display:grid;grid-template-columns:repeat(7,minmax(0,1fr));gap:6px;text-align:center;font:600 10px/1 var(--sans);color:var(--ink-3)}
.week i{display:block;aspect-ratio:1;border-radius:50%;background:var(--acc);margin-bottom:6px;animation:beat 3.5s ease-in-out infinite;animation-delay:var(--dl)}
@keyframes beat{0%,100%{transform:scale(.8);opacity:.55}20%{transform:scale(1);opacity:1}}
.warm{display:grid;gap:10px}
.warm .scale{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:4px;position:relative}
.warm .scale div{height:14px}
.warm .scale div:nth-child(1){background:color-mix(in srgb,var(--acc) 25%,var(--card-solid))}
.warm .scale div:nth-child(2){background:color-mix(in srgb,var(--acc) 50%,var(--card-solid))}
.warm .scale div:nth-child(3){background:color-mix(in srgb,var(--acc) 80%,var(--card-solid))}
.warm .scale div:nth-child(4){background:var(--acc)}
.warm .labels{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));font:600 11px/1.2 var(--sans);color:var(--ink-2)}
.warm .pin{position:absolute;top:-6px;width:3px;height:26px;background:var(--ink);animation:heat 7s ease-in-out infinite}
@keyframes heat{0%,100%{left:4%}45%,55%{left:94%}}
.funnel{display:grid;gap:5px;justify-items:center}
.funnel div{height:22px;display:grid;place-items:center;font:600 11px/1 var(--sans);color:var(--ink);background:color-mix(in srgb,var(--acc) calc(var(--k) * 1%),var(--card-solid))}
.funnel div:last-child{background:var(--ink);color:var(--bg)}
.spark{width:100%;height:110px;display:block}
.spark path.ln{fill:none;stroke:var(--ink);stroke-width:2;stroke-dasharray:420;stroke-dashoffset:420;animation:draw 3s ease-out .3s forwards}
.spark path.ar{fill:color-mix(in srgb,var(--acc) 22%,transparent)}
.spark circle{fill:var(--acc)}
@keyframes draw{to{stroke-dashoffset:0}}

/* ——— КАК ЭТО РАБОТАЕТ ——— */
.path{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:18px;position:relative;padding-top:34px}
.path::before{content:"";position:absolute;left:8px;right:8px;top:9px;height:2px;background:var(--line)}
.path::after{content:"";position:absolute;top:4px;left:8px;width:12px;height:12px;border-radius:50%;background:var(--acc);box-shadow:0 0 0 6px color-mix(in srgb,var(--acc) 22%,transparent);animation:travel 9s ease-in-out infinite}
@keyframes travel{0%{left:8px}100%{left:calc(100% - 20px)}}
.step{display:grid;gap:8px;align-content:start}
.step .n{font:400 30px/1 var(--serif);color:var(--ink-3)}
.step p{margin:0;font-size:13.5px;color:var(--ink-2)}
.who{justify-self:start;font:600 10.5px/1 var(--sans);padding:6px 10px;border-radius:999px;white-space:nowrap}
.who-you{background:color-mix(in srgb,var(--ink) 8%,transparent)}
.who-bb{background:color-mix(in srgb,var(--acc) 18%,var(--card-solid))}
@media (max-width:900px){.path{grid-template-columns:minmax(0,1fr);padding-top:0;padding-left:30px}
  .path::before{left:9px;right:auto;top:6px;bottom:6px;width:2px;height:auto}
  .path::after{display:none}}

/* ——— ПРИМЕРЫ ——— */
.ex-grid{display:grid;grid-template-columns:minmax(0,1.25fr) minmax(0,1fr);gap:20px}
@media (max-width:900px){.ex-grid{grid-template-columns:minmax(0,1fr)}}
.rep{border-radius:22px;padding:24px;position:relative;overflow:hidden;min-height:380px;display:grid;gap:16px;align-content:start}
.rep .veil{position:absolute;left:0;right:0;bottom:0;height:62%;backdrop-filter:blur(9px);-webkit-backdrop-filter:blur(9px);background:linear-gradient(to bottom,transparent,color-mix(in srgb,var(--card-solid) 70%,transparent) 30%);display:grid;place-items:center;align-content:end;gap:12px;padding:26px;text-align:center}
.rep .veil p{margin:0;font:500 15px/1.3 var(--serif)}
.rep .fake{display:grid;gap:9px}
.rep .fake span{height:9px;border-radius:3px;background:color-mix(in srgb,var(--ink) 9%,transparent)}
.fan{position:relative;min-height:380px;border-radius:22px;display:grid;place-items:center;overflow:hidden}
.fan .fc{position:absolute;width:44%;max-width:200px;aspect-ratio:4/5;border-radius:14px;padding:16px;display:flex;flex-direction:column;justify-content:space-between;box-shadow:0 26px 44px -26px rgba(23,21,18,.55);transition:transform .5s cubic-bezier(.2,.7,.2,1)}
.fan .fc b{font:400 19px/1.12 var(--serif)}
.fan .fc small{font:600 10px/1 var(--sans);letter-spacing:.08em;opacity:.7}
.fan .f1{transform:translateX(-46%) rotate(-9deg)}.fan .f2{transform:translateY(-4%);z-index:2}.fan .f3{transform:translateX(46%) rotate(9deg)}
.fan:hover .f1{transform:translateX(-62%) rotate(-13deg)}.fan:hover .f3{transform:translateX(62%) rotate(13deg)}
.fan .cap{position:absolute;bottom:16px;left:0;right:0;text-align:center;font-size:12.5px;color:var(--ink-3)}

/* ——— ВОПРОСЫ ——— */
.faq{display:grid;border-top:1px solid var(--line);max-width:860px}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;gap:20px;align-items:center;padding-block:18px;font:400 19px/1.3 var(--serif)}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"";width:9px;height:9px;flex:0 0 auto;border-right:1.5px solid var(--ink-2);border-bottom:1.5px solid var(--ink-2);transform:rotate(45deg) translateY(-3px);transition:transform .25s}
.faq details[open] summary::after{transform:rotate(225deg) translateY(-1px)}
.faq p{margin:0 0 20px;font-size:14px;color:var(--ink-2);max-width:68ch}

/* ——— ФИНАЛ ——— */
.final{padding-block:32px 96px}
.finale{border-radius:30px;padding:64px 48px;display:grid;grid-template-columns:auto minmax(0,1fr) auto;gap:36px;align-items:center}
.finale .orb{width:150px;height:150px}.finale .orb svg{width:78px}
.finale h2{max-width:20ch}
.finale .lead{margin-top:12px}
@media (max-width:900px){.finale{grid-template-columns:minmax(0,1fr);padding:36px 26px}.finale .orb{justify-self:start}}

footer{border-top:1px solid var(--line);padding-block:28px 44px;font-size:12.5px;color:var(--ink-3)}
footer .wrap{display:flex;gap:16px 28px;flex-wrap:wrap;align-items:center}
footer nav{display:flex;gap:18px;flex-wrap:wrap}
footer a{color:var(--ink-2)}
footer .logo img{height:26px}

/* появление при прокрутке — только где браузер умеет, и от видимого состояния */
@supports (animation-timeline: view()){
  @media (prefers-reduced-motion:no-preference){
    .rv{animation:rv linear both;animation-timeline:view();animation-range:entry 0% entry 55%}
    @keyframes rv{from{opacity:.15;transform:translateY(34px)}to{opacity:1;transform:none}}
    .browser{animation:flatten linear both;animation-timeline:view();animation-range:entry 0% cover 42%}
    @keyframes flatten{from{transform:rotateX(24deg) scale(.9);opacity:.5}to{transform:none;opacity:1}}
  }
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:0s!important;animation-iteration-count:1!important;transition:none!important}
  .vc,.card-out{opacity:1}
}

/* ——— страницы: главная, «Исследование», «Контент» (владелица 29.10: «можно писать главную и отдельные страницы») ——— */
.nav a[aria-current="page"]{color:var(--ink);font-weight:600}
/* первый экран отдельной страницы: тише главного героя, но тот же характер */
.ph{padding-block:40px 32px}
.crumbs{display:flex;gap:8px;align-items:center;font-size:12.5px;color:var(--ink-3);margin-bottom:28px}
.crumbs a{color:var(--ink-2);text-decoration:none}
.crumbs a:hover{color:var(--ink)}
.ph-g{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);gap:56px;align-items:center}
.ph-t{display:grid;gap:18px;align-content:start}
.ph h1{margin:0;font:400 52px/1.06 var(--serif);letter-spacing:-.02em;text-wrap:balance;max-width:16ch}
.ph .cta{margin-top:6px}
.ph-f{list-style:none;margin:14px 0 0;padding:18px 0 0;border-top:1px solid var(--line);display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.ph-f li{display:grid;gap:6px;align-content:start}
.ph-f b{font:400 26px/1 var(--serif);color:var(--ink);white-space:nowrap}
.ph-f span{font-size:12.5px;line-height:1.4;color:var(--ink-2)}
.ph-v{margin:0;border-radius:22px;overflow:hidden;padding:0}
.ph-bar{display:flex;align-items:center;gap:6px;padding:12px 16px;border-bottom:1px solid var(--line-2);font-size:12px;color:var(--ink-3)}
.ph-bar i{width:9px;height:9px;border-radius:50%;background:color-mix(in srgb,var(--ink) 12%,transparent)}
.ph-bar span{margin-left:8px}
.ph-img{aspect-ratio:16/11;overflow:hidden}
.ph-img img{display:block;width:100%;height:100%;object-fit:cover;object-position:top left}
/* веер обложек каруселей */
.ph-k{position:relative;height:440px}
.ph-k img,.dir-k img{position:absolute;display:block;border-radius:16px;box-shadow:0 26px 50px -30px rgba(45,36,22,.55),0 0 0 1px rgba(255,255,255,.7);object-fit:cover}
.ph-k img{width:min(56%,280px);aspect-ratio:4/5;height:auto;top:50%;left:50%}
.ph-k .k1{transform:translate(-112%,-46%) rotate(-7deg)}
.ph-k .k2{transform:translate(-50%,-54%);z-index:1}
.ph-k .k3{transform:translate(12%,-46%) rotate(7deg)}
@media (max-width:980px){.ph-g{grid-template-columns:minmax(0,1fr);gap:32px}.ph-k{height:340px}.ph-k img{width:min(42%,220px)}}
@media (max-width:620px){
  .ph{padding-top:24px}
  .ph h1{font-size:36px}
  .crumbs{margin-bottom:18px}
  .ph-f{grid-template-columns:minmax(0,1fr);gap:12px}
  .ph-f li{grid-template-columns:96px minmax(0,1fr);align-items:baseline;gap:12px}
  .ph-f b{font-size:22px}
  .ph-k{height:280px}
  .ph-k img{width:44%}}

/* главная: два входа — исследование и контент */
.dir{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}
.dir-c{display:grid;grid-template-rows:auto 1fr;border-radius:26px;overflow:hidden;color:inherit;text-decoration:none;transition:transform .35s cubic-bezier(.2,.7,.2,1)}
.dir-c:hover{transform:translateY(-3px)}
.dir-v{height:230px;position:relative;overflow:hidden;border-bottom:1px solid var(--line-2)}
.dir-r img{display:block;width:100%;height:100%;object-fit:cover;object-position:top left}
.dir-r::after{content:"";position:absolute;inset:auto 0 0;height:60px;background:linear-gradient(transparent,color-mix(in srgb,var(--card-solid) 80%,transparent))}
.dir-k{background:color-mix(in srgb,var(--card-solid) 50%,transparent)}
.dir-k img{width:132px;aspect-ratio:4/5;height:auto;top:34px;left:50%}
.dir-k .k1{transform:translateX(-128%) rotate(-6deg)}
.dir-k .k2{transform:translateX(-50%);top:22px;z-index:1}
.dir-k .k3{transform:translateX(28%) rotate(6deg)}
.dir-t{display:grid;gap:14px;align-content:start;padding:26px 30px 30px}
.dir-n{font:600 11px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.dir-t h3{margin:0;font:400 28px/1.15 var(--serif);color:var(--ink)}
.dir-t p{margin:0;font-size:15px;line-height:1.55;color:var(--ink-2)}
.dir-t .pts{margin:2px 0 4px}
.dir-go{display:inline-flex;align-items:center;gap:8px;justify-self:start;margin-top:4px;padding-top:14px;border-top:1px solid var(--line);font:600 14px/1.2 var(--sans);color:var(--ink)}

@media (max-width:860px){.dir{grid-template-columns:minmax(0,1fr)}}
@media (max-width:560px){.dir-v{height:190px}.dir-t{padding:22px 20px 24px}.dir-t h3{font-size:24px}.dir-k img{width:108px}}

/* под сравнением на главной — ссылка на страницу исследования */
.more{display:flex;gap:10px 22px;flex-wrap:wrap;margin-top:22px}
.more a{display:inline-flex;align-items:center;gap:8px;font:600 14px/1.2 var(--sans);color:var(--ink);text-decoration:none;padding:4px 0;border-bottom:1px solid var(--line)}


/* контент: план на месяц — текст и карточка плана рядом */
.pl-g{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:48px;align-items:center}
.pl-t{display:grid;gap:16px;align-content:start}
.pl-t .pts li{font-size:14.5px}
@media (max-width:900px){.pl-g{grid-template-columns:minmax(0,1fr);gap:28px}}

/* что дальше — переход на соседнюю страницу */
.nx{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:14px 32px;align-items:center;border-radius:24px;padding:28px 32px;color:inherit;text-decoration:none;transition:transform .35s cubic-bezier(.2,.7,.2,1)}
.nx:hover{transform:translateY(-3px)}
.nx-e{grid-column:1/-1;font:600 11px/1 var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.nx b{font:400 26px/1.2 var(--serif);color:var(--ink);font-weight:400;text-wrap:balance}
.nx-go{display:inline-flex;align-items:center;gap:8px;font:600 14px/1.2 var(--sans);color:var(--ink);white-space:nowrap}

@media (max-width:700px){.nx{grid-template-columns:minmax(0,1fr);padding:22px 20px}.nx b{font-size:22px}}

/* метка «скоро» у формата, которого ещё нет */
.soon{display:inline-block;margin-left:8px;padding:4px 8px;border-radius:999px;font:600 10.5px/1 var(--sans);letter-spacing:.02em;background:color-mix(in srgb,var(--ink) 6%,transparent);color:var(--ink-2);vertical-align:3px;white-space:nowrap}
.ft h3 .soon{display:table;margin:6px 0 0}
/* на странице «Контент» шагов три: лендинга под нишу нет (контент-агент 29.10) */
.st .sc-row{grid-template-columns:repeat(3,minmax(0,1fr))}
/* стрелка у ссылок на страницы: свой класс — .arr на странице занят схемой */
.go-ar{width:14px;height:14px;flex:0 0 auto;transition:transform .2s}
.dir-c:hover .go-ar,.more a:hover .go-ar,.nx:hover .go-ar{transform:translateX(3px)}

/* кому подходит (владелица 05.11): узнаваемые бизнесы плитками с иконкой, полный ответ — в вопросах (#fit-faq).
   Иконка — маска цвета бирюзы: файл чёрными линиями на прозрачном, цвет даёт сайт. */
.biz{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(var(--cols,6),minmax(0,1fr));gap:12px}
.biz-c{display:grid;justify-items:center;align-content:start;gap:12px;text-align:center;border-radius:18px;padding:22px 12px 20px;font:500 14px/1.3 var(--sans);color:var(--ink);text-wrap:balance}
.biz-i{width:44px;height:44px;background:var(--acc);-webkit-mask:var(--ic) center/contain no-repeat;mask:var(--ic) center/contain no-repeat}
.biz-g{width:64px;height:64px;object-fit:contain;transition:transform .35s cubic-bezier(.2,.7,.2,1)}
.biz-c{transition:transform .35s cubic-bezier(.2,.7,.2,1),box-shadow .35s}
@media (hover:hover){.biz-c:hover{transform:translateY(-3px)}.biz-c:hover .biz-g{transform:scale(1.08) rotate(-3deg)}}
#fit .more{margin-top:18px}
.faq details{scroll-margin-top:96px}
.faq p a{color:var(--ink)}
.faq .pts{margin:0 0 20px;max-width:68ch}
.faq .pts li{font-size:14px;line-height:1.5}
.faq p:has(+ .pts){margin-bottom:10px}
.pts-mb li::before{background:var(--violet)}
.pts-no li::before{background:var(--quiet)}
@media (max-width:1100px){.biz{grid-template-columns:repeat(4,minmax(0,1fr))}}
@media (max-width:700px){.biz{grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}.biz-c{padding:18px 10px 16px;font-size:13.5px}.biz-g{width:56px;height:56px}}
/* кавычки на других языках — site/сборка.py, КАВЫЧКИ */
:where(:lang(en)) .vc::before{content:"“"}
:where(:lang(en)) .vc::after{content:"”"}
:where(:lang(en)) .bw-card q{quotes:"“" "”"}
:where(:lang(en)) .typer::before{content:"“"}
:where(:lang(en)) .obj q{quotes:"“" "”"}
:where(:lang(en)) .vq3 q{quotes:"“" "”"}
:where(:lang(tr)) .vc::before{content:"“"}
:where(:lang(tr)) .vc::after{content:"”"}
:where(:lang(tr)) .bw-card q{quotes:"“" "”"}
:where(:lang(tr)) .typer::before{content:"“"}
:where(:lang(tr)) .obj q{quotes:"“" "”"}
:where(:lang(tr)) .vq3 q{quotes:"“" "”"}