First, measure the market. Then make content.

Bulbul Lab doesn’t ask AI to answer “from memory”. It goes to the live market: reads hundreds of pages, measures demand, platforms and how well-known your competitors are, and counts your customers using registries and maps. A source under every number. All your content is built on this research.

Sign up — and you run the research yourself.

Yandex Wordstat · demand by city Google Maps · companies in the niche Competitor websites and prices Called three places — none of them named a price Hundreds of niche channels · measured Open business registries Afraid of overpaying for the same thing
Niche report

Nine sections and a summary

via linkPDF
Why buyers go to the pricier one

A post that breaks down an objection

VKapproved
Choosing a niche by the numbers

SEO article for the blog

Telegramkeyword from the core

Motion graphics reel

VK Clipsas planned
Research is the foundation of everything

We don’t “ask AI”. We measure the market

Ask AI and it answers from memory: averaged, without sources, with plausible but made-up numbers. Bulbul Lab collects and measures the live market, and AI only analyzes what has already been collected.

AI chatanswers from memoryBulbul Lab researchmeasures the market now
Where the data comes fromthe model’s memory, as of its training datelive search and page reading, right now
Demand“quite a lot” or made-up numberssearch volume from Yandex Wordstat and Google Ads for your city
Competitorswell-known namesthe ones your buyer finds, with prices from their websites
Voice of customergeneric “pain points”verbatim quotes, each linked to its source
Platforms“post on Telegram and Instagram”measured niche channels: followers, views, posting rhythm
How many customersno answernumber of companies in the niche, from registries and maps
Verificationnonea “where from” label on every number
ResultChat text with no way to check itA report via link and in PDF — the basis of your content plan
How it works in your account

You start it — the service collects and measures

Scouting finds niches, and you choose which ones to work on. Then each niche goes through all the sections.

Good morningaccount demo
CreateA
ResearchWhat scouting found

Niches

Found: 12 · In progress: 0
←
NO GOWebinarsundecided8
UNCERTAINCorporate trainingundecided11
GOCourses for expertsundecided16
GOMentoringundecided15
UNCERTAINMini-coursesundecided13
→
Niche breakdown
Demandhow many people look for a solution
0
Competitionhow crowded the space is
0
Economicsdo the numbers add up
0
Fitis this our customer
0
SCORE 0 of 20 pointsTake on
FunnelFor niches in progress

Path to a lead

PostTelegram, VK
Subscribechannel
Nurturecase studies, answers
Websiteform
Leadto you

Content goals · target: “leads” · example

20%reach20%engagement30%trust30%sales
Brief — from your websitequestions only about what’s missing
The run happens on the serveryou can close the tab; you see which section and which niche are in progress
Pauses where a person is neededniches, search phrases, brand personality
Any market and languagecompetitor prices in one currency
Cost — before launchshown in advance, based on past runs
Who it’s for

Who Bulbul Lab is for

Clinics and salons, experts and online schools, cafés and shops, agencies and manufacturers. Find your business — or open the full list.

  • Dental clinic
  • Beauty salon
  • Apartment renovation
  • Psychologist
  • Lawyer
  • Online school
  • Mobile app
  • Café and coffee shop
  • Clothing and cosmetics store
  • Marketing agency
  • Manufacturing and supply
  • Charity foundation
Sample report

Get a real niche report

Three questions about your business — and you’ll see a sample of a full report on one niche. It’s a real report for a dental clinic in Krasnodar, name hidden.

No phone or email needed. Our Telegram bot will send the full report — we’re connecting it very soon.

Question 1 of 3

What do you sell?

Questions and answers

What people ask before they start

How is this different from asking ChatGPT?

A chat answers from the model’s memory — as of its training date, averaged and without sources; the numbers in such an answer are often made up. Bulbul Lab goes to the live market right now: it reads hundreds of pages — competitor websites and price lists, reviews, discussions — measures demand in Yandex Wordstat for your city and in Google Ads for your country, counts companies in registries and on Google Maps, and collects channel numbers.

AI only analyzes what has already been collected and measured. About 85% of research costs go to collecting and measuring data, about 15% — to AI.

Which businesses is Bulbul Lab for?

Research and content fit eight types of business: local services by appointment, high-ticket services with a long choice, expert consultations, online education, online services and apps for people, subscription services and services for business, suppliers and manufacturers for companies.

For cafés, restaurants, neighborhood shops, products for people and foundations, content fits, and research — partly. It doesn’t fit anything whose advertising the law bans or strictly limits: tobacco, alcohol, prescription drugs, gambling.

In detail: who research is for and who content is for.

What do I need to get started?

Your website address. The service reads your services, prices, logo and colors on its own and asks only for what isn’t on the site. You can set a main question for the research — for example, “how to stand out from competitors” — and the summary will answer it in a separate block. You can name benchmark companies, even from another city: the research will show which of their practices carry over to your market.

You don’t need to know marketing. Where your decision is needed — which niches to take, which search phrases to measure, what personality your brand has — the research stops and asks. The run happens on the server: you can close the tab, and the top of the screen shows which section and which niche are in progress right now.

What do I actually get?

A report via link: it opens without signing in or registering, and you can revoke the link. Right in the report, you mark what you’re taking on. There’s a report for each niche, an overall report for all niches, an executive summary, a print version and a book-style PDF. After a new run, the report at the same link updates itself.

And it’s not a report that sits in a drawer: your content plan, platforms, topics, offers and funnel are built on it.

Which markets does it work in?

Russia, Turkey, the Gulf countries — each market has its own set of platforms. The market and the research language are chosen separately, and competitor prices are converted into one currency at the central bank rate.

How much does it cost?

We’ll publish pricing soon. Before each run, the service shows the estimated cost of the research.

Know your market in numbers

Start by researching your niche: how many customers you have, who your competitors are and how well-known they are, what words your buyer uses — with a source under every conclusion.

Start research